The Peanut app is a social network for women that has gained a large following and has been especially useful to many during the COVID-19 pandemic. Recently, the startup was able to raise $12 million USD in funding—a testimony to its growing popularity and potential. Originally created for new moms and those looking to conceive, the Peanut app is reported to be looking to expand its target audience.
The startup is gearing up to launch an entirely new community focused on women who are living with menopause. For the Peanut app, this is an untapped market and underserved niche, especially when it is estimated that "more than a billion women [will be menopausal] by 2025."
Image Credit: Peanut App