Trend cluster
Category

Wellness
Suppositories

Wellness brands offer vaginal suppositories for different purposes.

Vaginal Health SupplementsBoric Acid Vaginal SuppositoriesNatural Self-Care SuppositoriesAll-Natural Intimate CBD SuppositoriesCBD Sexual Wellness Kits

Trend

What is the Wellness Suppositories trend?

Wellness Suppositories: Some wellness brand's are catering to women with vaginal suppositories with ingredients that are purported to benefit vaginal health. Products in this space are formulated for varying purposes, including promoting arousal or treating discomfort.

Insight

The consumer insight behind the Wellness Suppositories trend

The wellness industry consists of products, services and rituals that aren't medical necessities, but that come together to "better" the health and lifestyles of consumers. It's typically health-conscious consumers who are drawn to this industry, particularly for the many niche and personalized ways they can now enhance their wellbeing.

Trend themes

Themes within the Wellness Suppositories trend

Three behaviours holding the trend together
01

All-Natural and Organic Products

The trend towards all-natural and organic products, particularly those that cater specifically to female health, is driving innovation in the wellness industry. Opportunities are ripe for companies that can provide high-quality, botanically-based solutions that offer a more natural alternative to traditional medical products.

02

CBD and Plant-Based Solutions

CBD and plant-based solutions are increasingly being used in wellness products, including those for vaginal health and sexual wellness. Businesses looking to innovate in this space can develop products that combine the powerful properties of CBD with all-natural, sustainable ingredients to provide safe, non-invasive solutions for consumers.

03

Customization and Personalization

The trend towards customization and personalization is driving innovation in the wellness industry as more consumers seek out solutions that are tailored to their specific needs and preferences. Businesses can create custom-tailored solutions that cater to individual needs and offer a more personalized approach to wellness and self-care.

Industry implications

What the Wellness Suppositories trend means for industry

Where the trend changes the playbook
For

Wellness and Personal Care

The wellness and personal care industry is the natural home for products designed specifically for female health and wellness. Technological innovations in this space are poised to help businesses increase their reach and impact, providing safe, effective solutions to consumers around the world.

For

Alternative Medicine and Natural Remedies

Alternative medicine and natural remedies are gaining ground as more consumers seek out non-invasive, holistic approaches to health and wellness. Companies that can develop innovative, natural solutions for common health issues and ailments are well-positioned for success in this emerging market.

For

Sexual Wellness and Adult Products

The sexual wellness and adult products market is a fast-growing area of the wellness industry, with consumers increasingly seeking out innovative products that promote sexual health and wellbeing. Companies that can combine the latest scientific research with cutting-edge technology and high-quality ingredients are well-positioned to capitalize on this trend.

Workshop question

How is your brand prioritizing its customers' overall wellbeing?

Trend signals

Trend signals for Wellness Suppositories

Trend score 4.7 out of 10, from popularity 66%, activity 62%, freshness 13%.

Popularity66%
Activity62%
Freshness13%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America

Evidence

Examples of the Wellness Suppositories trend

7 featured examples from Jun 18, 2020 to Oct 18, 2022
Vaginal Health Supplements
CategoryMarketing

Vaginal Health Supplements

April’s Vaginal Probiotic Addresses Discomfort with Six Bacterias

Creating innovative vaginal probiotics to address discomfort is a disruptive innovation opportunity in the wellness industry.

Boric Acid Vaginal Suppositories
CategoryLifestyle

Boric Acid Vaginal Suppositories

Cora Debuted the New Balancing Boric Acid Suppository

The pharmaceutical industry can innovate by creating boric acid suppositories that offer symptom relief or management for vaginal health issues.

Natural Self-Care Suppositories
CategoryLifestyle

Natural Self-Care Suppositories

Mother's Dose Helps Women of All Ages to Feel Better

Industry with potential for disruptive innovation in developing natural self-care products for feminine hygiene.

All-Natural Intimate CBD Suppositories
CategoryNaughty

All-Natural Intimate CBD Suppositories

Foria's Intimacy Melts with CBD Ensure Intense Pleasure

The personal care industry could explore and expand on the benefits of CBD in their products.

CBD Sexual Wellness Kits
CategoryNaughty

CBD Sexual Wellness Kits

Foria Debuted New Holiday Bundles in Time for Gift Giving

Offering CBD-infused sexual wellness products as part of a wider range of wellness products.

Period Care Suppositories
CategoryLifestyle

Period Care Suppositories

The Newest of Hello Again's Vaginal Suppositories Help to Fight Cramps

The cannabis industry can leverage the trend of developing THC:CBD blends to create innovative menstrual care products that offer natural and safe solutions for menstrual pain rel…

Clean Vaginal Health Kits
CategoryLifestyle

Clean Vaginal Health Kits

Vaginal Health Is Easy With The Love Wellness Vaginal Health Kit

The personal care industry can innovate by creating customizable vaginal health kits that cater to a person's specific needs.