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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,972 more

Comfort Steps

Unstable stilettos are pushed aside for supportive, wedged footwear

Implications - Fashionistas are resting their feet on chunky wedges, bypassing super skinny stilettos which, with their minimal support and inevitable wobbling, make more stable, supportive wedges that much more appealing. Comfort is becoming increasingly important to consumers who realize that fashion that feels good doesn't have to come at the expense of style.
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured, 80 Examples:
3,766,834 Total Clicks
Date Range:
May 10 — Nov 10
Trending:
Hot
Consumer Insight Topics:

Featured Examples

Mega Platforms
Mega Platforms
Designer Egle Cekanaviciute Styled The Ones2Watch 'It's All Around You'
The Ones2Watch ‘It’s All Around You’ editorial features exclusively Egle Cekanaviciute’s graduate collection, a line that features a few pairs of mega platforms. The clunky... MORE
Hidden Wedge Booties
Hidden Wedge Booties
The Adair FW10 Collection Combines Practicality and Femininity
Fall is just around the corner and I can't think of a better way to treat my feet than with the Adair FW10 collection. A perfect balance between practicality and femininity, the Adair FW10 collection… MORE
Cutout Wooden Wedges
Cutout Wooden Wedges
Style Bubble Rocks the Jil Sander SS10 Wedge to Perfection
The Jil Sander SS10 wedge, seen modeled above on blogger Style Bubble, is no exception to the designer's other outrageous designs. Rustic in a burnt-out wooden way, these wedges will surely make a statement… MORE
Fancy Baroque Platforms
Fancy Baroque Platforms
Nicholas Kirkwood for Rodarte Shoes Mix Old & New
During New York Fashion Week 2010, Nicholas Kirkwood for Rodarte designed lovely baroque-styled platforms for the runway. The two pairs of platforms featured on the models were in a golden bronze and… MORE
Studded Ankle Boots
Studded Ankle Boots
The Sam Edelman Zoyla is Hardcore Rocker Chic
Designer Sam Edelman just came out with the Sam Edelman Zoyla studded cut-out wedge ankle boot. Once you slip these babies on, they'll do all the talking for you. The Zoyla boots are comfortable, chic… MORE
Knock-Off Tributes
Knock-Off Tributes
The LF McQueen 'Tribute' Armadillo Shoe Reminisces the Late Designer
This LF McQueen 'Tribute' Armadillo shoe was designed as a tribute to the late designer. Its high heel, lobster claw-like features definitely resemble the original McQueen shoes. The wedge/clog/platform… MORE
Furry Wedge Heels
Furry Wedge Heels
The Proenza Schouler Pre-Fall 2010 Accessories Collection
I'm sure people are pleading Lazaro Hernandez and Jack McCollough to continue creating awesome clothing and accessories that inspire obsession and fanaticism. The new Proenza Schouler Pre-Fall 2010 accessories… MORE
Oblong Wooden Heels
Oblong Wooden Heels
Horse Around in Style with the Atlanta Weller Shoe Boot Pony
Keep warm during the winter months with the Atlanta Weller Shoe Boot Pony. Stylish and fierce, these boots are so hot, they'll warm up your feet within a matter of seconds. Made from chain mail leather… MORE
Clunky Printed Pumps
Clunky Printed Pumps
The Giuseppe Zanotti Platform Wedges Take a Step on the Wild Side
The featured Giuseppe Zanotti platform wedges will have you yearning for fall weather. Featuring a bold leopard print (both in tan and white), these pumps will have you walking tall for autumn. Looking… MORE
Bandaged Lace-Up Pumps
Bandaged Lace-Up Pumps
Elizabeth and James Booties Have Come to Your Fashion Rescue
The Elizabeth and James booties above are a peachy fashion statement with their bandage-like texture. The patchwork of different shades of blush in the Primo Lace-Up Wedge Booties gives the entire shoe… MORE

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