Racy Expression

Twerking popularity reflects an openness to explicit forms of expression

Implications - Previously an underground phenomenon, twerking, an explicit style of dance, is being brought to the forefront of consumer minds as a result of buzz-worthy events like the Miley Cyrus MVA performance. All sorts of brands are using the fascination with this niche and provocative phenomenon in order to relate to generation Y consumers who are attracted to the more controversial aspects of pop culture.
SCORE 5
Popularity
Activity
Freshness
Megatrends
Patterns
246,980 Total Clicks
Feb 13 - Sep 13
Warm
Pop CultureMediaCelebsSocial Media
Featured Examples
Twerking Celeb Photography - The Photoshoot Starring Miley Cyrus by Terry Richardson is Raunchy
SCORE 5.9
Warm 20,987 Clicks Pub: Aug 16, 13
Twerking Celeb Photography
The Photoshoot Starring Miley Cyrus by Terry Richardson is Raunchy
The photo series starring American actress and current twerk sensation Miley Cyrus by Terry Richardson is everything one would expect from such a pairing. A huge departure from the couture ridden... [More]
Classic Painting Popstar Mashups - Twerking Came Back During the Miley Cyrus VMA Performance
SCORE 6.4
Warm 11,472 Clicks Pub: Aug 26, 13
Classic Painting Popstar Mashups
Twerking Came Back During the Miley Cyrus VMA Performance
On August 25, 2013, the Miley Cyrus VMA performance definitely caused a stir among the audience and long after on the Internet. Whether you watched the exciting show or not, her performance with... [More]
Literal Rap Interpretation Art - Artist Ali Graham Illustrates Jay-Z’s 99 Problems
SCORE 6.2
Warm 6,211 Clicks Pub: Jul 16, 13
Literal Rap Interpretation Art
Artist Ali Graham Illustrates Jay-Z’s 99 Problems
These hilarious rap illustrations by artist Ali Graham were inspired by Jay-Z’s hit song ‘99 Problems.’ Basically, these awesome pictures illustrate Jay-Z’s 99 problems, from beard envy to... [More]
Celeb-Inspired Twerking Guides - This Twerking How-To Provides Insight into the Controversial Move
SCORE 3
Mild 6,166 Clicks Pub: Sep 2, 13
Celeb-Inspired Twerking Guides
This Twerking How-To Provides Insight into the Controversial Move
This infographic provides a twerking how to guide in four steps. From the New York Times, this instructional image explains the correct way to perform the dance move popularized in pop culture. This... [More]
Erratic Dance Viral Videos - The Harlem Shake is an Infectious Song that Gets Bodies Moving
SCORE 3.6
Mild 903 Clicks Pub: Feb 10, 13
Erratic Dance Viral Videos
The Harlem Shake is an Infectious Song that Gets Bodies Moving
Now that Gangnam Style is slowly losing its wind, another dance viral video is taking the Internet world by storm: the Harlem Shake. Originally a bass-pumping song by Baauer, the beat has become... [More]
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