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Superhero Degradation

Superhero icons are being brought down a notch, adding appealing realism

Implications - Superheroes have long been understood as exemplary figures with an aspirational aspect to their place in pop culture. More and more brands, however, are adopting the humanization of these heroes, often using a subversive tone and aesthetic style. Consumers are showing an interest in this, as it shows off a subversive attitude.
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 41 Examples:
971,899 Total Clicks
Date Range:
Jun 12 — May 13
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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