Category
Fashion
Lifestyle Curations
Trend cluster
Category
Subversive
Wildlife
Wildlife photographers trade in shock value for more honest depictions.
3.8
Trend score
What's Happening
What is the Subversive Wildlife trend?
Subversive Wildlife: Many wildlife photographers are foregoing shock tactics in favor of a more authentic way of depicting their subjects. By photographing animals, insects and sea creatures in unique contexts that are often up-close and personal, these artists are offering alternative narratives that attract audience engagement. This approach serves as a breath of fresh air for viewers who are over-saturated with content produced solely to shock.
Evidence
Examples of the Subversive Wildlife trend
CategoryArt & Design
Wildlife X-Ray Photography
Wataru Yoshida Mammal Posters Explore an Animal's Physical Structure
Art and design professionals can create unique pieces by combining science and art, like x-ray photography.
CategoryFashion
Divided Sea Creature Photography
Over/Under by Matty Smith Captures a Dichotomic Water World
Disruptive innovation opportunity: Design and manufacture innovative equipment for underwater and over-water photography, catering to the growing demand for capturing unique aquat…
CategoryFashion
Urban Wildlife Photography
Jason Mc Groarty Photographs Wild Animals in Urban Contexts
The 'Totem' project underscores the need for disruptive innovations in conservation efforts, including finding ways to safeguard wildlife habitats within urban landscapes.
CategoryArt & Design
Microscopic Bee Photography
Sam Droegetakes Snaps Close-Ups of Beautiful Bees
The photography industry can leverage the trend of macro photography to offer high-quality, detailed images to clients for a diverse range of applications.
Workshop question
What is one thing thing your brand can eliminate in order to present an honest image?
Trend themes
Themes within the Subversive Wildlife trend
Three behaviours holding the trend together01
Authenticity over Shock Value
Wildlife photographers are opting for a more authentic approach in their depictions of animals and sea creatures, which offers an alternative narrative and serves as a breath of fresh air for viewers who are over-saturated with content produced solely to shock.
02
Unconventional Perspectives
Photographers are pushing boundaries by capturing wildlife in unique contexts, such as up-close and personal shots, or sea creatures photographed both inside and out of the water, which offers new and refreshing views of these creatures.
03
Exhibit as Medium
Using exhibitions and posters, graphic designers and artists are exploring the physical structure of both human and animal bodies, which allows for a more in-depth understanding and appreciation of the finer details of these beings.
Industry implications
What the Subversive Wildlife trend means for industry
Where the trend changes the playbookFor
Photography and Filmmaking
Photographers and filmmakers can expand their art by experimenting with unconventional techniques and contexts in their depictions of wildlife and sea creatures, which offers audiences a refreshing and unique perspective.
For
Art and Design
Artists and designers can use exhibitions and posters to explore the physical structure of human and animal bodies, which allows for a more in-depth understanding and appreciation of the finer details of these beings.
For
Travel and Tourism
The exploration of unconventional perspectives, such as urban wildlife photography, can attract travel and tourism as a way to experience the beauty of nature in a new and unexpected way.
Trend signals
Trend signals for Subversive Wildlife
Trend score 3.8 out of 10, from popularity 43%, activity 64%, freshness 8%.
Popularity43%
Activity64%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Africa
