Trend cluster
Category

Stimulating
Growth

Consumers turn to high-tech hair devices for optimal efficiency.

Facial Hair Grooming GadgetsRevitalizing Laser HeadbandsLaser Hair Growth CombsStimulating Hair Helmets

Trend

What is the Stimulating Growth trend?

Stimulating Growth: Seeking a less time-consuming method of rejuvenation, consumers are turning to high-tech devices as a means of hair growth. Turning to products that utilize such things as laser technology to stimulate growth, consumers are trading in abrasive procedures for methods that are more convenient and adaptable to everyday routine.

Trend themes

Themes within the Stimulating Growth trend

Three behaviours holding the trend together
01

High-tech hair growth devices

Consumers are seeking more convenient and adaptable methods of hair growth with the use of high-tech devices.

02

Light therapy for hair growth

Light therapy devices for hair growth have become more popular as consumers aim to reverse signs of hair loss and thinning.

03

At-home hair rejuvenation

Consumer investment in at-home hair regrowth remedies have been on the rise, as an alternative to invasive and expensive procedures.

Industry implications

What the Stimulating Growth trend means for industry

Where the trend changes the playbook
For

Beauty and Personal Care

Beauty and personal care professionals who develop and market haircare devices can capitalize on the trend for high-tech hair growth devices.

For

Medical Devices

Medical device manufacturers can innovate light therapy devices, such as at-home laser combs and helmets, that aid in hair regrowth.

For

Technology

The trend towards high-tech haircare products creates opportunities for innovation in software and the incorporation of AI to develop user-friendly haircare solutions.

Workshop question

What's a personal care treatment that your brand could make more accessible?

Trend signals

Trend signals for Stimulating Growth

Trend score 5.1 out of 10, from popularity 84%, activity 61%, freshness 8%.

Popularity84%
Activity61%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe