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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,284 more

Sockless Synthesis

Sockless footwear designs expand outside of athletic innovations

Implications - Emerging first in the competitive world of running shoe design, the sock-shoe hybrid can now be observed as a phenomenon across footwear categories, with upscale pioneers including Vetements and Balenciaga. In addition to highlighting the desire for an underlying simple functionality of statement pieces, this shift highlights the willingness of the discerning fashion consumer to experiment with fashion that challenges convention in new and imaginative ways.
Workshop Question - What could you combine your existing offering with to create something irresistible?
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
128,572 Total Clicks
Date Range:
Feb 16 — Mar 17
Trending:
V. Hot
Consumer Insight Topics:

Featured Examples

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