Category
Tech
Delegated Interfaces
Trend cluster
Category
Senior
Tech
Brands ease the process of seniors interacting with tech in the home.
4.2
Trend score
Trend
What is the Senior Tech trend?
Senior Tech: As senior demographics enter retirement and move towards independence, new innovations are being integrated into products that seniors can easily interact with to help them manage their daily lives or, in some cases, prevent potential issues.
Insight
The consumer insight behind the Senior Tech trend
As boomers have begun to make up a bigger part of the aging population, the idea of aging itself is being redefined with a focus on youthfulness and a chance to reconnect with one's true potential. Within this also comes with it a new, more open relationship to technology with more willingness to learn and leverage it for the optimization of seniors' everyday lives.
Trend themes
Themes within the Senior Tech trend
Three behaviours holding the trend together01
Senior-Friendly Technology
As boomers have begun to make up a bigger part of the aging population, new innovations are being integrated into products that seniors can easily interact with to help them manage their daily lives or, in some cases, prevent potential issues.
02
Intuitive Social Robots
Social robots like Intuition Robotics' ElliQ encourage seniors to lead connected, active and engaged lives and provide an opportunity for businesses to leverage cognitive AI platforms.
03
Smart Medication Management
Hero's high-tech medication manager and accompanying mobile app solves the problem of medication non-adherence and presents a disruptive opportunity for the healthcare industry to leverage technology and design for better health outcomes.
Industry implications
What the Senior Tech trend means for industry
Where the trend changes the playbookFor
Healthcare Industry
Business professionals can reference healthcare to integrate new innovations into products that seniors can easily interact with at home to improve health outcomes.
For
Consumer Electronics Industry
The Consumer Electronics industry can leverage the demand for old-fashioned aesthetics as consumers seek the latest functions with a retro twist.
For
Tech Industry
The Tech industry can create innovative, high-tech wearables, such as wrist-worn sensors for fall prevention, leveraging motion sensors, GPS data, and cognitive AI.
Workshop question
How can your brand ease its customer's day-to-day struggles?
Trend signals
Trend signals for Senior Tech
Trend score 4.2 out of 10, from popularity 61%, activity 56%, freshness 8%.
Popularity61%
Activity56%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Senior Tech trend
4 featured examples from Sep 18, 2018 to Jul 24, 2019CategoryLife-Stages
In-Home Medication Managers
Hero is a High-Tech Solution for Precision in Medication
Disruptive innovation opportunity: Explore the implementation of high-tech medication management solutions in the healthcare technology industry to improve medication adherence an…
CategoryLife-Stages
Senior-Friendly Social Robots
Intuition Robotics' ElliQ Enriches the Lives of the Elderly
The development of social robots for seniors presents disruptive innovation opportunities by combining robotics and eldercare.
CategoryTech
Senior-Protecting Sensors
This Wrist-Worn Sensor Assesses Seniors' Likelihood of Suffering Falls
Implementing wrist-worn fall prevention devices in hospitals, nursing homes, and senior care facilities for daily monitoring and identification of high-risk patients.
CategoryTech
Senior-Friendly Radios
The 'Elderadio' Draws Inspiration from Equipment from the Past
Opportunity for the technology industry to create senior-friendly devices with old-fashioned aesthetics.
