Seasonal skincare products help people with weather-related skin issues
Trend - Skincare products that help people with seasonal skin symptoms and transitions are becoming popular. These products remedy everything from excessively dry winter skin to irritation caused by allergies.
Insight - With consumers being more knowledgeable now on what skincare ingredients and formulas work best for their needs, they expect that brands offered personalized products to help them meet their skincare goals. Brands in this industry that prioritize personalization and address highly specific needs are thus increasingly in-demand.
Insight - With consumers being more knowledgeable now on what skincare ingredients and formulas work best for their needs, they expect that brands offered personalized products to help them meet their skincare goals. Brands in this industry that prioritize personalization and address highly specific needs are thus increasingly in-demand.
Workshop Question - How is your brand prioritizing personalization?
