Popular toothpaste brands develop recyclable packaging for their products
Trend - Recyclable packaging coming from large toothpaste brands is showcasing how companies can prioritize waste-reduction without having to alter their business models entirely. These innovative packaging designs allow consumers to feel better about using these disposable products.
Insight - As the consequences of today's consumption habits make themselves known on the environment, more consumers are looking to change their lifestyles in order to reduce their personal impact. However, with large companies being the main environmental aggressors, consumers are increasingly demanding they make changes and help empower them to be more environmentally friendly.
Insight - As the consequences of today's consumption habits make themselves known on the environment, more consumers are looking to change their lifestyles in order to reduce their personal impact. However, with large companies being the main environmental aggressors, consumers are increasingly demanding they make changes and help empower them to be more environmentally friendly.
Workshop Question - What's a significant environmentally positive change your brand could make.
