Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our FREE Virtual event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,972 more

Protective Cosmetic

Makeup products now include protection from blue light

Trend - Blue light, which emits from the smartphones and computers most consumers spend the majority of their day using, has been shown to harm skin after long-term exposure. Brands are combatting this in a variety of ways, most recently by offering makeup products that protect the skin from blue light damage.

Insight - When it comes to average consumer's lifestyle, the use of digital devices is typically necessary for work or to maintain a social life. Since changing this lifestyle isn't the best solution for most consumers, adapting so that they can maintain their physical and mental health while taking part in it is crucial. Now, more consumers are turning to brands to give them the various health-related solutions they need in order to better balance the harmful effects of sitting at a screen all day.
Workshop Question - How is your brand helping consumers maintain balance in their day-to-day?
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
28,994 Total Clicks
Date Range:
Feb 19 — Oct 20
Trending:
Just New and Mild
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

Related Examples

Hydrating Hemp Shampoos
Hydrating Hemp Shampoos
Giovanni Cosmetics' Hydrating Shampoo is Moisturizing & Soothing
Microbiome-Balancing Highlighters
Microbiome-Balancing Highlighters
Givaudan Active Beauty's Skin Care Highlighter is Nourishing
Plant-Based Cold Creams
Plant-Based Cold Creams
The Seated Queen's Cold Cream is a Multi-Use Vegan Skincare Product
Skincare Beauty Brushes
Skincare Beauty Brushes
ANISA Beauty Makes Skincare Brushes for Applying Serums, Creams & Oils
Whipped Full-Coverage Concealers
Whipped Full-Coverage Concealers
The Bounce Airbrush Liquid Whip Concealer Brightens & Hydrates
Pearlescent Face Primers
Pearlescent Face Primers
The High Glass Face Primer is Infused with Light-Reflecting Pearls
Gender-Neutral Beauty Collections
Gender-Neutral Beauty Collections
GEKA's Genderless Beauty Collection Uses Sustainable Packaging
Love Story Makeup Collections
Love Story Makeup Collections
Sephora's 'To All the Boys' Collection is a Collab with the Hit Film
Effective Multi-Functional Cosmetics
Effective Multi-Functional Cosmetics
Care Skincare Offers Safe, Fragrance-Free Ingredients
Probiotic-Infused Primers
Probiotic-Infused Primers
The Guerlain L’Essential Primer is Packed with Skincare Ingredients
Multi-Use Skincare Sticks
Multi-Use Skincare Sticks
Physicians Formula's Solid Skincare Offers Three Types of Protection
Winter Rescue Gift Sets
Winter Rescue Gift Sets
L'Occitane's New Winter Rescue Kit is the Perfect Holiday Gift
Water-Activated Microbiome Skincare
Water-Activated Microbiome Skincare
The aN-hydra The Powder of Youth No. 1 is a Versatile Product
Two-Step Intimate Skincare
Two-Step Intimate Skincare
Lady Suite's Simple Routine is Refreshing and Fights Irritations
play_circle_filled Creativity-Focused Business Conferences
Creativity-Focused Business Conferences
C2 Montréal Drives Thinking in a Variety of Creative Ways
Adaptive Skincare Collections
Adaptive Skincare Collections
PRIORI Skincare's Skin Decoded Technology Addresses Individual Needs
play_circle_filled The Anxiety of Perfection
The Anxiety of Perfection
Daisy Jing Gives a Talk About Perfection and Its Consequences on Society
Beautifying Sleeping Balms
Beautifying Sleeping Balms
BYNACHT's Perfect Nacht Sleeping Balm Supports Skin & Inspires Rest
Effective Herbal Soothing Toners
Effective Herbal Soothing Toners
Bella Schneider's Product Boasts Honeysuckle, Licorice and Aloe
Sea-Focused Skincare Exhibitions
Sea-Focused Skincare Exhibitions
La Mer's Edge of the Sea Explores Water's Role in Healing & More
Ingestible Beauty Products
Ingestible Beauty Products
'Evolution_18' is Introducing Beauty-Inspired Wellness to Walmart
Oil-Included Cheek Palettes
Oil-Included Cheek Palettes
The Bobbi Brown x Ulla Johnson Ynez Cheek Palette Includes a Face Oil
Protective All-in-One Moisturizers
Protective All-in-One Moisturizers
The Superscreen Daily Moisturizer SPF Hydrates & Protects
Balm-Like Liquid Lipsticks
Balm-Like Liquid Lipsticks
Bobbi Brown's 'Crushed Liquid Lip' Provides Colow & the Feel of a Balm
play_circle_filled Digital Strain Neck Masks
Digital Strain Neck Masks
The Oh K! Firming Neck Mask Specifically Targets "Tech Neck"
Light Damage-Reversing Skincare Products
Light Damage-Reversing Skincare Products
Céla is Launching an Innovative Face Moisturizer and Mist
Luxe Anti-Pollution Skincare
Luxe Anti-Pollution Skincare
The Diamond Cocoon Collection Shields Skin from Invisible Pollutants
Blurring Matte Sunscreens
Blurring Matte Sunscreens
Supergoop's '100% Mineral Matte Screen' Blurs Pores & Perfects Skin
Light Protection Moisturizers
Light Protection Moisturizers
bareMinerals' Complexion Rescue Defense Protects Against Blue Light
Reef-Safe Sun Care
Reef-Safe Sun Care
Beautycounter's Countersun Protects Against UVA, UVB and Blue Light
Transformative Cosmetic Enhancers
Transformative Cosmetic Enhancers
PÜR Cosmetics' Turns Makeup and Skincare Into Beauty Boosters
Blue Light Acne Pens
Blue Light Acne Pens
Foreo's Espada Acne-Clearing Pens Utilize Blue Light and T-Sonic Pulsations
Cream-to-Powder Eyeshadow Sticks
Cream-to-Powder Eyeshadow Sticks
Julep's Eyeshadow 101 Aids in Effortless, Mess-Free Applications
Blue Light-Filtering Creams
Blue Light-Filtering Creams
Dr Sebagh's 'Supreme Day Cream' Shields Skin from HEV Light