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Plant Kits

Contemporary plant kits suit the lifestyles of young consumers

Trend - Brands releasing curated plant kits are prioritizing ease of use and contemporary designs in order to appeal to Millennial and Gen Z demographics. These products help consumers take part in plant-care as a hobby.

Insight - Skill-building among younger demographics has become increasingly popular especially as the ongoing pandemic continues to impact their day-to-day routines. Plant-care is particularly popular because of the likelihood of Millennials and Gen Z living in small spaces within cities that have limited green space. These demographics seek out brands that allow them to explore their hobbies and chosen skills in a way that suits their aesthetic preferences as well as their lifestyles.
Workshop Question - How is your brand curating simple product experiences for customers?
8.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
64,702 Total Clicks
Date Range:
Nov 19 — Apr 21
Trending:
Just New and Hot
Consumer Insight Topics:

Featured Examples

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