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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,342 more

Undergarment Neutrality

Fashion labels reject the gender binary through neutral underwear designs

Implications - Gender neutrality is extending into the undergarment industry. While previously known for marketing products as either male or female, new lines are opting for a more inclusive approach. This meets the tone of the younger consumer market, which is moving away from traditionalism and towards a more progressive outlook.
Workshop Question - Is there a new tactic your brand could implement to become more progressive? Consider social media, design, branding, packaging, etc.
5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
338,916 Total Clicks
Date Range:
Jul 14 — Jun 15
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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