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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,856 more

Multitasking Fashion

Clothes with added functionality make hectic lifestyles easier

Implications - For those on-the-go, function in any form is welcome. Fashion, especially, is an area where added benefits are garnering attention. In addition to convertible elements, in which a piece can be worn in several different ways for versatility, garments are offering additional functionality, whether it's as sensible as playing music, or as bizarre as the ability to convert into a piece of furniture.
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured, 85 Examples:
1,734,990 Total Clicks
Date Range:
Oct 09 — Oct 10
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Transformative Handbags
Transformative Handbags
Marlous De Roode Creates Uber Useful Accessories
Hate those handbags that refuse to stay up on your shoulder? Or better yet the oversized bags that can't make it through a door? Marlous de Roode creates the most unique and fashion forward accessories… MORE
Convertible Maternity Clothing
Convertible Maternity Clothing
The Marisol Rodriguez 'Skin' Collection Expands as Baby Grows
Most mothers I know complain about the lack of maternity wear and the need to purchase different sizes as their baby grows; this Marisol Rodriguez 'Skin' collection proves that moms-to-be have far more… MORE
Transformer Kicks
Transformer Kicks
The Armo Exchangeable Shoes
The ARMO Exchangeable shoes behave almost like furniture. Like any piece of furniture you would buy at IKEA, these shoes need to be assembled which means you can customize and transform them to your liking.… MORE
Fierce Fashion Fusion
Fierce Fashion Fusion
Convertible Clothing by Karolina Zmarlak is Filled With Hybrid Styles
Everything old is new again with Karolina Zmarlak’s new line of convertible clothing, which takes the idea of ‘fusion fashion’ to the next level of luxury. Staying true to fashion’... MORE
Dress-Chair Hybrids
Dress-Chair Hybrids
Geraldine Husson's 'Dressed To Sit' is Functional and Fashionable
Part art project, part fashion inspiration, 'Dressed to Sit' by Geraldine Husson is a study of fashion relaxation. Think of this outfit as a maxed-out snuggie; not only is it a warm blanket, but it provides… MORE
Musical Skull Caps
Musical Skull Caps
The Aerial7 Sound Disk Beanie Has a Built-In Sound System
Along with being unbearably cold, winter always makes doing the things you love harder—like listening to your MP3 player, for instance. But, thanks to the Aerial7 Sound Disk Beanie, you can have your iPod… MORE
"Self-Couture" Bedding
"Self-Couture" Bedding
This Wearable Bedspread by Diane Steverlynck Transforms Into Clothing
Getting dressed in the morning has never been easier, thanks to this wearable bedspread by designer Diane Steverlynck. Now you can roll out of bed and transform your sheets into your outfit. Steverlynck's… MORE
Convertible Crimson Dresses
Convertible Crimson Dresses
Raghouse International Specializes in Steamy, Versatile Fashion
Raghouse International is the designer behind the versatile and rather steamy 3-way knit dresses above. The featured Red Passion knit is a sexy low-cut body knit dress that can be worn several ways: over… MORE
Memory-Embedded Clothing
Memory-Embedded Clothing
The 'Wearable Absence Project' Uses Family Voices to Soothe Stress
The 'Wearable Absence Project' is proof that the future is indeed here. This project is intended to create clothing with memory, to help calm you in certain situations. The clothing in the Wearable Absence… MORE
Multitasking Camp Gear
Multitasking Camp Gear
Sleep and Stand in Your MusucBag Sleeping Bag
The MusucBag Sleeping Bag looks like the brand new cousin to the Snuggie! This kick-ass sleeping bag lets you sleep and stand all in one cozy, toasty shell, making it ultra convenient for those short camping… MORE

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