Brands are adding jewelry attachments to wearable wireless technology
Trend - In recent years, the wireless earphone was a seamless audio solution blended into consumers' daily lifestyle. New designs attach to the miniature audio technology, subsequently functioning as a jewelry piece. These items are both a fashion statement and a functional device.
Insight - In today's digital era, many consumers are immersed in their technological devices and depend on them on a day-to-day basis. The Millennial and Gen Z demographic are the most digitally connected as they grew up with social media. This means they also value outward appearances more than most generations, and as a result, seek ways to satisfy both needs.
Insight - In today's digital era, many consumers are immersed in their technological devices and depend on them on a day-to-day basis. The Millennial and Gen Z demographic are the most digitally connected as they grew up with social media. This means they also value outward appearances more than most generations, and as a result, seek ways to satisfy both needs.
Workshop Question - How is your company creating multi-functional capabilities existing products?
Trend Themes
1. Fashionable Technology - Technology is being integrated seamlessly into fashion to appeal to style-conscious consumers.
2. Jewelry Functionality - Jewelry is being designed to serve a dual-purpose as a functional piece of technology.
3. Discreet Wearable Technology - Discreet wearable technology is becoming increasingly popular as a screen-free alternative to smartphones.
Industry Implications
1. Fashion - Fashion professionals can explore opportunities for integrating technology into their designs.
2. Consumer Electronics - Consumer electronics professionals can explore opportunities for designing technology that can be seamlessly integrated into jewelry and fashion accessories.
3. Jewelry - Jewelry professionals can explore opportunities for designing pieces that serve a dual-purpose as functional technology.
