Assisted Choices
Interior
Motivation
Seeking inspiration, consumers turn to uplifting decor for daily comfort.
Trend
What is the Interior Motivation trend?
Interior Motivation: As day-to-day responsibilities of work and home become routine, the ease of habitual activities can often prevent exposure to more diverse experiences. Seeking pragmatic methods of motivation, individuals are turning to uplifting pieces of home decor to provide personal encouragement, speaking to a desire for more integrated, yet aesthetically pleasing methods personal development.
Trend themes
Themes within the Interior Motivation trend
Three behaviours holding the trend togetherMotivational Home Decor
The rise of motivational home decor is driven by individuals seeking pragmatic methods of motivation that provide personal encouragement, speaking to a desire for more integrated, yet aesthetically pleasing methods personal development.
DIY Inspirational Displays
Individuals are looking for affordable and easy ways to display positive words of encouragement in their homes, which has led to an increase in DIY inspirational displays.
Superhero-inspired Motivation
Humorous and quirky superhero-inspired quotes and prints have become a popular trend for individuals seeking motivation in their daily lives.
Industry implications
What the Interior Motivation trend means for industry
Where the trend changes the playbookHome Decor
The rise in motivational home decor has created opportunities for companies producing aesthetically pleasing home decor products with a motivational twist.
DIY
The popularity of DIY inspirational displays has created opportunities for companies specializing in affordable and easy DIY decor projects.
Entertainment
The superhero-inspired motivation trend has created opportunities for companies producing entertainment products based on superheroes, including prints, posters and even bedding.
Trend signals
Trend signals for Interior Motivation
Trend score 3.8 out of 10, from popularity 45%, activity 62%, freshness 8%.
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Interior Motivation trend
7 featured examples from May 30, 2013 to Sep 15, 2014Motivational Wall Displays
This No-Sew Inspirational Banner Offers Kind Words of Encouragement
Opportunities for companies to create and market tranquil decor items that promote relaxation.
Encouraging Superhero Decals
This Batman Wall Sticker Celebrates the New Ben Affleck Batman Film
The home decor industry can leverage the rising trend of superhero-themed decor by offering a wide range of superhero-themed products, including decals, furniture, and artwork.
Benevolence-Encouraging Signs
You Will Want to Look at This Wall Mount Every Day
Disruptive innovation opportunity: Incorporate smart technology into home decor items to provide daily reminders and prompts for positive actions.
Sleep-Encouraging Bedspreads
This Keep Calm Bedding Motivates You to Get Some Rest
Opportunity for home furnishing companies to create innovative and motivational bedding products.
Bold Motivational Bookends
These 'Dream Big' Bookends are both Functional and Inspiring
Disruptive innovation opportunity for companies in the home decor industry to create unique and inspiring products that enhance the overall aesthetic and motivation of a living sp…
Life-Affirming Wall Decals
The Holstee Manifesto Wall Decal is Both Decorative and Encouraging
The home decor industry can explore the opportunities in creating more eco-friendly and positive affirmation products.
Lyrical Encouragement Decals
The Everyday I'm Hustlin' Wall Sticker Reminds You to Get to Work
Introduce innovative wall stickers into the interior design industry, offering unique and motivating decor options for homes and offices.