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In-Shower Treatment

In-shower hair treatments offer a range of enhancements while saving time

Trend - Hair treatments that are applied and rinsed off in the same shower session allow consumers to cut down on the amount of time they spend caring for their hair, while still doing so effectively. In-shower hair treatments offer a range of functions, from gradually dyeing hair to taming frizz.

Insight - The growing focus on self-care is an important part of consumers' routines, but one that tends to take up a lot of time. Beauty and wellness rituals for the skin, body and hair require consistency for best results, which can be difficult to maintain if they take up large chunks of people's busy lifestyles. Thus, self-care rituals that can be added to unchanging aspects of consumers' routines prioritize both function and convenience.
Workshop Question - How is your brand prioritizing convenience in the delivery or use of its product/service?
4 Featured, 30 Examples:
32,207 Total Clicks
Date Range:
Aug 19 — May 20
Recent and Average
Consumer Insight Topics:

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