Glasses as a chic fashion statement fueled by celebrities, designers
Implications - The days that ‘four eyes’ were negative are long over; in fact, glasses got a fashion boost this year when Sarah Palin’s Kawasaki 704 eyeglasses caused a buying frenzy. Even before that, glasses had made their way into fashion thanks to high end designers who featured them as part of their collections.
Trend Themes
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Fashionable Eyewear — Eyeglasses have become a fashion accessory and are being featured by high-end designers, resulting in a surge of interest from consumers.
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Virtual Reality Applications — Companies are using virtual reality technology to allow consumers to try on eyeglasses online, which eliminates the need for salespeople and make the shopping experience more convenient for customers.
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Innovative Glasses Technology — The eyeglasses industry is developing new technologies such as night vision glasses, glasses with built-in cameras, LCD glasses that can display full-color video images, and glasses that use blue shading to help people eat less food and lose weight.
Industry Implications
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Fashion and Apparel — Eyeglasses have become a fashion accessory and designers are featuring them in their collections.
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Technology — The eyeglasses industry is developing new technologies such as night vision glasses, glasses with built-in cameras, and LCD glasses that can display full-color video images.
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Health and Wellness — Innovative glasses technology, such as glasses that use blue shading to help people eat less food and lose weight, offer opportunities for the health and wellness industry.
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Date Range:
Jan 08 — Oct 08
Trending:
Hot
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