Individuals seek out intense ways to prep for natural disasters
Implications - Hidden underground shelters, mobile bomb shelters and luxury disaster-proof condos are some of the many ways individuals are seeking solace from the unpredictable nature of Mother Earth. The popularity of the North American show "Doomsday Preppers" is just one example of how consumers are fascinated and influenced by the fear of the unknown.
Trend Themes
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Disaster Proof Housing — Emerging market of underground shelters, mobile bomb shelters and luxury disaster-proof condos has created opportunities for innovative designs and models, providing new options for consumers.
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Modular Emergency Shelters — Modular emergency shelters have proved to be a practical solution for disaster management, with concepts such as Express(h)ive and Module Soteria providing emergency shelter, as temporary offices, hospitals, schools, rationing centers and homes.
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Renewable Energy Emergency Shelters — Creative concepts combining emergency shelters and renewable energy technology like Life Armor and V Plus Emergency Relief Tent can provide a sustainable solution during catastrophic events, while also providing added benefits to those who may be displaced from their homes.
Industry Implications
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Real Estate and Property Development — The market for disaster-proof housing and underground shelters provides a new market in the real estate industry, pushing developers to innovate and offer new solutions to consumers.
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Emergency Management and Relief — Innovative concepts such as modular emergency shelters and renewable energy emergency shelters provide new options for emergency management and relief organizations to support victims during catastrophic events.
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Renewable Energy — The incorporation of renewable energy technology into emergency shelters is an opportunity for companies in this industry to create new products to meet the growing demand for sustainable solutions during natural disasters.
