Category
Lifestyle
Assisted Choices
Trend cluster
Category
Embellished
Routine
Brands augment everyday tasks to be special for enhanced consumer acceptance.
5.2
Trend score
Trend
What is the Embellished Routine trend?
Embellished Routine: The average consumer lifestyle is often considered anything but glamorous, but a resonating shift towards embellished activities like entertaining guests or eating dinner is creating a much more personal bond with consumers by creating an environment where anything can be considered extraordinary. In a society that's shrouded in routine, this form of glamorization creates a more realistic environment for consumers to begin relating to brands and each other on terms that are built on a basis of understanding and acceptance rather than aspiration.
Trend themes
Themes within the Embellished Routine trend
Three behaviours holding the trend together01
Lifestyle Embellishment
Brands are shifting towards embellishing everyday tasks to create a more personal bond with consumers through glamorizing and the creation of a more realistic environment.
02
Dark Delight
Darker themes are being used in traditionally lighter industries, such as candy or dessert-themed fashion photoshoots.
03
Playful Pop-Up Creativity
Pop-up photography editorials and paper designs are popular, utilizing fun and eye-catching 2D designs alongside photorealistic models.
Industry implications
What the Embellished Routine trend means for industry
Where the trend changes the playbookFor
Fashion
Fashion designers are continuing to push the boundaries with playful and dark designs, such as fast food-inspired couture and dessert-themed photoshoots.
For
Food and Drink
The food industry is being influenced by trendy serving trays that offer convenience and style, and the use of food themes in fashion photography.
For
Home Decor
DIY home decor projects are gaining popularity, such as creating marble serving trays and other kitchenware items.
Trend signals
Trend signals for Embellished Routine
Trend score 5.2 out of 10, from popularity 68%, activity 79%, freshness 8%.
Popularity68%
Activity79%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Embellished Routine trend
5 featured examples from Apr 19, 2013 to Feb 24, 2014CategoryFashion
Playfully Decadent Photoshoots
The Please Magazine 'Golden Touch' Editorial is Elegant and Fun
The fashion industry can explore playful-luxe and nostalgic trends in their designs to cater to their audience's needs.
CategoryFashion
Haute Hamburger Couture
Moschino by Jeremy Scott Fall/Winter 2014 is Fast Food Flawlessness
Opportunity for fashion industry brands to explore bold and unique designs inspired by fast food and junk food.
CategoryPop Culture
Psychedelic Pop-Up Photography
Have Fun with These Models & Their 2D Designs
The field of photography can leverage pop-up techniques to create visually captivating and unique compositions for various purposes.
CategoryArt & Design
Sophisticated Food Servers
This Marble Serving Tray Adds Elegance to Carrying Meals
Businesses can cater to the growing demand for DIY projects by offering kits for creating customized serving trays and other kitchenware items.
CategoryFashion
Darkly Sweet Fashion
Obsessed with Candy by Marko Arsic Revolves Around Confections
The fashion industry can embrace the trend of combining sweet treats and darker aesthetics.
