Renowned the world over for his exuberant attention to stepping outside the fashion box, Jeremy Scott extends his supremacy in the fashion world with the Moschino by Jeremy Scott Fall/Winter 2014 that boasts some heart attack-worthy designs. Taking inspiration from the fast food industry and junk food in general, Scott transforms formalized frocks into gaudy gowns fit for a street punk princess.
McDonald's-inspired duds aside, the Moschino by Jeremy Scott Fall/Winter 2014 also features oversized dresses designed to look like candy bar wrappers that sumptuously transform the models into pieces of metaphorical chocolate. Finished off with Scott's iconic use of SpongeBob SquarePants and the Moschino by Jeremy Scott Fall/Winter 2014 collection is sure to reign supreme amidst the uptight fashion industry that falls to the wayside in comparison.
Why This Trend Is Growing
- Fast Food Fashion
- Opportunity for clothing designers to explore unique and bold designs inspired by fast food and junk food that will appeal to younger generations.
- Food and Fashion Collab
- Opportunity for food industry brands to collaborate with clothing designers and create unique collections that blend the worlds of food and fashion.
- Metaphorical Modelling
- Opportunity for modeling agencies and fashion designers to incorporate the use of metaphors into fashion shows, creating unique, attention-grabbing experiences for consumers.
Industries Being Reshaped
- Fashion
- Opportunity for fashion industry brands to explore bold and unique designs inspired by fast food and junk food.
- Food and Beverage
- Opportunity for food industry brands to collaborate with clothing designers and create unique collections that blend the worlds of food and fashion.
- Marketing and Advertising
- Opportunity for marketing and advertising agencies to help fashion and food industry brands collaborate and develop unique campaigns that promote their joint ventures.
