Category
Fashion
Scaled Restraint
Trend cluster
Category
Ornamentation
Revisited
Holiday-oriented jewelry gets an upscale update.
4.0
Trend score
Trend
What is the Ornamentation Revisited trend?
Ornamentation Revisited: Replacing a tradition of garish and outdated designs, holiday jewelry is getting a nuanced makeover to appeal to a new generation of adults. Making subtle use of traditional imagery to convey playfulness, the designs appeal by allowing consumers to take part in celebrations in a toned-down way.
Trend themes
Themes within the Ornamentation Revisited trend
Three behaviours holding the trend together01
Sophisticated Holiday Jewelry
Holiday jewelry is getting a nuanced makeover to appeal to a new generation of adults.
02
Collaborative Luxury Collections
Collaborations between celebrities and luxury brands bring freshness and elevate the status of the products.
03
Morbid/Luxury Mash-ups
Designing jewelry with the depiction of dark or unpleasant themes in appealing ways can attract audiences who appreciate unique and provocative items.
Industry implications
What the Ornamentation Revisited trend means for industry
Where the trend changes the playbookFor
Fine Jewelry
Sophisticated holiday jewelry designs with upscale and unique materials drive demand for fine jewelry.
For
Luxury Brands
Collaborative luxury collections can elevate the brand image and help reach new audiences.
For
Alternative jewelry designers
Designers who create jewelry that reflects dark or provocative themes can attract an alternative audience that seeks to stand out from the mainstream.
Trend signals
Trend signals for Ornamentation Revisited
Trend score 4.0 out of 10, from popularity 54%, activity 59%, freshness 8%.
Popularity54%
Activity59%
Freshness8%
Audience
10%Men
90%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Ornamentation Revisited trend
6 featured examples from Dec 3, 2013 to Nov 11, 2014CategoryFashion
Iconic Rapper Holiday Accessories
Jay-Z’s ‘A New York Holiday’ Collection is Fresh
Luxury fashion retailers like Barney's can benefit from partnerships with iconic rappers to create exclusive collections and attract new customers.
CategoryFashion
Ornate Embellishment Accessories
The Leda Bib Necklace from Social Dress Shop is Holiday-Ready
Opportunities for retailers and designers to create unique and visually stunning statement jewelry pieces that revive retro aesthetics and are versatile for any occasion.
CategoryFashion
Morbid Skull Heart Jewelry
This Skull Heart Necklace is a Perfectly Punk Valentine’s Day Gif
Opportunity for designers and manufacturers of unconventional jewelry to expand their market and cater to consumers who desire a non-traditional look.
CategoryFashion
Disney Princess Bracelets
Ferris Designs Jewelry Based on Favorite Childhood Fairytales
The jewelry industry can take advantage of creating pieces inspired by beloved fairy tale characters with a unique twist.
CategoryFashion
Blingy Rabbit Rings
This Bunny Ring by 21DGRS is the Perfect Easter Jewelry
Fashion retailers can capitalize on the growing demand for bolder and more unique jewelry designs, especially those that showcase animal-inspired themes.
CategoryFashion
Glittering Rabbit Rings
These Diamond Rings are Shaped Like a Tiny Easter Bunny
Innovative jewelry designers can take advantage of the demand for unique and customized jewelry by creating personalized designs that appeal to a broad range of consumers.
