Assisted Choices
DIY
Sentimentality
Romantically handmade gifts cater to those looking to express deeper sentiments.
Trend
What is the DIY Sentimentality trend?
DIY Sentimentality: While store-bought gifts offer practical ways to shower loved ones with gestures, consumers are looking toward more customized techniques as an outlet for deeper expression. DIY bouquets and handmade heart planters offer individuals the chance to showcase romantic gestures through personally crafted items, showcasing not just affection, but individuality. This speaks to a redefinition of romance that is more focused on personality.
Trend themes
Themes within the DIY Sentimentality trend
Three behaviours holding the trend togetherDIY Sentimentality
Increasing focus on customization and handmade items as an outlet for deeper expression and showcasing individuality, leading to a redefinition of romance.
Personalization
Customization as a way to express sentiments and differentiate from mass-produced, store-bought gifts. As a result, hand-stamping and engraving are popular ways of adding personal touch.
Sustainability
A growing interest in repurposing and upcycling traditional household waste, such as egg cartons, into fun and environmentally-friendly holiday decor and gift packaging.
Industry implications
What the DIY Sentimentality trend means for industry
Where the trend changes the playbookCrafts and DIY
Opportunities for innovative, handmade gifts and decorative items that showcase personality and individuality to cater to the increasing demand for personally crafted items.
3D printing
Capitalizing on the growing popularity of additive manufacturing to create unique, one-of-a-kind gifts and personalized decor for various occasions and holidays.
Retail
Using personalization and customization as a way to differentiate and compete against mass-produced store-bought gifts.
Trend signals
Trend signals for DIY Sentimentality
Trend score 3.8 out of 10, from popularity 46%, activity 60%, freshness 8%.
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Evidence
Examples of the DIY Sentimentality trend
6 featured examples from Jan 29, 2013 to Apr 28, 2015Romantic Candy Box Gifts
This DIY Valentine Candy Box is a Crafty Way to Showcase Your Love
The gifting industry can capitalize on the demand for unique and personalized gift experiences by offering DIY kits and materials for creating custom candy boxes.
Engraved Cupid’s Arrows
Send Love Message Arrows as Valentines Cards for Him
Opportunity for craftspeople and artisans to create unique Valentine's Day gifts, such as personalized metal arrows.
Hand-Painted Egg Cartons
Julep's Easter DIY Project is Easy and Fun for the Whole Family
Craft supply manufacturers can capitalize on the trend of DIY Easter decorations by developing paint sets and accessories specifically for decorating egg cartons.
3D-Printed Rose Bouquets
This Unique Gift is a Great Gesture for Mother's Day 2015
The integration of 3D printing in DIY projects can revolutionize the way handmade and craft goods are produced and marketed.
Sentimental Chalk-Like Notes
These Hand Drawn Valentine Postcards Send Sweet Personal Messages
The gift-giving market can explore incorporating personalized hand-drawn gifts to cater to customers looking for unique and sentimental presents.
Crafty Felt Bouquets
This Bouquet of Felt Roses is a Fun Alternative to Traditional Flowers
The craft supplies industry can capitalize on the trend of customized DIY gifts by offering a wide variety of materials and tools for personalized crafting projects.