Category
Tech
Delegated Interfaces
Trend cluster
Category
Digitized
Meditation
Seeking guidance, stressful consumers turn to apps for relaxation techniques.
4.7
Trend score
Trend
What is the Digitized Meditation trend?
Digitized Meditation: While meditation is known for its soothing and tranquil capabilities, achieving such a state can be challenging, prompting individuals to look for guidance. Offering sources of relaxation in hectic environments like workplaces, meditation apps service as a platform for digital advice, helping consumers focus while on-the-go.
Trend themes
Themes within the Digitized Meditation trend
Three behaviours holding the trend together01
Digital Meditation
As consumers turn to digital platforms for relaxation techniques, meditation apps are offering sources of relaxation in hectic environments like workplaces.
02
Emotion-Tracking Wearables
Wearable technology like the Sentio Solutions' Feel Band is being used to go beyond physical health and to measure the wearer's emotions throughout the day.
03
Virtual Meditation Experiences
Guided Meditation VR is using virtual reality technology to offer a completely immersive and relaxing environment for meditation.
Industry implications
What the Digitized Meditation trend means for industry
Where the trend changes the playbookFor
Mindfulness Coaching Apps
The rise of mindfulness coaching apps like Mazlo are providing personalized learning platforms to help individuals learn new skills and habits and to practice with one-on-one coaching.
For
Bio-Sensing Health Apps
The Rthm health app is pioneering the use of biosensors to track cardiovascular health, improve mental focus, and curate customized exercise and nutritional regimens for users.
For
Virtual Reality Technology
Guided Meditation VR is one example of how virtual reality technology is being used to offer immersive and relaxing experiences that can contribute to mental health.
Trend signals
Trend signals for Digitized Meditation
Trend score 4.7 out of 10, from popularity 76%, activity 57%, freshness 8%.
Popularity76%
Activity57%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Digitized Meditation trend
6 featured examples from Oct 9, 2015 to Jul 12, 2016CategoryLifestyle
Emotion-Tracking Wearables
Sentio Solutions' Feel Band is Being Unveiled at CES 2016
The wellness industry will need to pay attention to emotion-tracking wearables as they can evolve the industry into a more personalized emotional health and wellness programs.
CategoryTech
Virtual Meditation Experiences
These Guided Meditations are Enhanced with Virtual Reality Tech
The intersection of virtual reality technology and spiritual practices presents an opportunity for growth and innovation in the VR industry.
CategoryLifestyle
VR Relaxation Pods
This Company is Using VR Technology for Mediation Purposes
Opportunity for VR companies to develop meditation-specific applications
CategoryTech
Mental Relaxation Apps
The PAUSE App Uses Color to Emanate a Calming State of Mind
Opportunity for mobile app developers to create innovative relaxation apps with unique features and interfaces.
CategoryTech
Mindfulness Coaching Apps
Mazlo Offers Personalized Learning with Text Message Coaching Sessions
The EdTech industry can leverage the rise of personalized learning platforms like Mazlo to offer innovative and effective educational solutions to students of all ages.
CategoryTech
Bio-Sensing Health Apps
The Rthm Health App Harnesses Your Phone's Biosensors
Disruptive innovation opportunity: Developing innovative health technologies that leverage smartphone biosensors for personalized wellness tracking and optimization.
