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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,383 more

Nail-Worn Wealth

Female consumers are turning to opulent nail decals to communicate wealth

Implications - Reflecting a desire to show off wealth through appearance, consumers are turning to unexpected beauty products in order to communicate luxurious taste. Nail art has been on the rise for years as a means of expression, but this specific, luxe-focused approach to cosmetics reflects an increasing desire to come across as privileged.
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 37 Examples:
706,632 Total Clicks
Date Range:
Nov 12 — Jul 13
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Outrageously Opulent Nails
Outrageously Opulent Nails
These Gold Nails by H & H Are Made in Unusual Shapes
If you found yourself coveting the outrageous gold nails M.I.A. dons in her ‘Bring the Noize’ music video, the exact look is easy to replicate as you can purchase your very own set of... MORE
Opulent Leather-Like Polish
Opulent Leather-Like Polish
Nail Suede by Firebox Gives a Touch of Fabric to Your Fingertips
For the ladies who are looking for the latest way to outfit their fingertips, Nail Suede by Firebox transforms nails into small portions of leather. Rest assured that there aren’t any animal by-... MORE
Glitzy Celebratory Manicures
Glitzy Celebratory Manicures
The Beauty Department ‘New Years Nails’ are Glittery Perf
The Beauty Department ‘New Years Nails’ are a great way to kick off the 2013 year in style. The fun and glittery tips on these nails are an awesomely impactful look that is easy to recreate... MORE
Glittery Holiday Nails
Glittery Holiday Nails
Maybelline New York Unveils Limited Edition Sequin Nail Polish
Beauty brand Maybelline recently released special Color Show sequin nail polishes that are sure to add a little sparkle come Christmas and New Years Eve. The flashy finger polish comes in an... MORE
Speckled Nail Varnishes
Speckled Nail Varnishes
Illamasqua Nail Polish is Just in Time For Easter
The speckled Illamasqua nail polish series is the perfect touch to complete your Easter look. The pastel-hued nail varnishes resemble Cadbury mini eggs and are chip resistant. These fabulous... MORE
Luxury Polish Renting Sites
Luxury Polish Renting Sites
Rent Designer Polishes for a Flat Montly Fee at Lacquerous.com
If you don’t have the finances to purchase the finest luxury nail polishes to coat your nail beds, Lacquerous.com is a website that lets you rent high end polishes for a monthly fee. Similar to... MORE

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Chic Jean-Clad Nails
Chic Jean-Clad Nails
The Ciate Denim Manicure Set is Casually Cool
$12,000 Acrylic Nails
$12,000 Acrylic Nails
A Bidder Payed a Hefty Price for a Piece of Lady Gaga Nail Art
play_circle_filled New Wave Nail Polish Ads
New Wave Nail Polish Ads
Les Vernis Couleurs Culte de Chanel Features the Brand's Iconic Shades
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Colorful Swim Cap Editorials
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Textured Manicure Sprinkles
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Beetle-Inspired Beauty Looks
Scarab Spring by Michael David Adams is Darkly Colorful
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Furry Nail Polish
This Textured Paint Covers Gives You a Manicure That Feels Like Suede
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Glowing Neon Nail Kits
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Iconic Feminine Critter Cosmetics
Iconic Feminine Critter Cosmetics
Girly Disney Character Minnie Mouse Gets Her Own Fashion Line
Sci-Fi Nail Designs
Sci-Fi Nail Designs
These Sci-Fi Nails Showcase Characters from The Doctor Who Series
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The Chalkboard Manicure is Ciaté's Latest Novelty Wow Kit
Glitzy Cinematic Nail Lacquers
Glitzy Cinematic Nail Lacquers
The OPI Oz Nail Polish Collection Celebrates a Redefined Classic
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Nail Lacquer-Lending Websites
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Skin-Matching Nail Polish
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Sleek Celebrity Nail Lacquers
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Mood-Matching Manicures
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Living Dead Manicures
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Glamorously Geeky Nails
The Darth Vader and Batman Nail Decals are Adorkable
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Electric Neon Manicures
The BeWild Glow in the Dark Nail Polish is Luminous
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Illuminating Blacklight Manicures
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play_circle_filled DIY Hardware Chic Accessories
DIY Hardware Chic Accessories
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The Beauty Department Coiled Low Bun Tutorial is Seriously Easy
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Makeup-Minded Flowcharts
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$250,000 Manicures
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Cinematic Golden Nails
Cinematic Golden Nails
The OPI 007 Collection Features a Shimmering 18 Karat Gold Top Coat
Playful French Manicures
Playful French Manicures
The Beauty Department 'Fun with French' Tutorial is Cute
Crimped Cat-Eye Tutorials
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The Beauty Department Scalloped Eyeliner Guide is Adorable
Pastry-Inspired Hair Tutorials
Pastry-Inspired Hair Tutorials
The Beauty Department Hot Crossed Bun Hair DIY is Gorgeous
DIY Cosmetics Holders
DIY Cosmetics Holders
The Beauty Department Dip Dye Tool Roll is an Ombre Masterpiece
DIY Interwoven Nail Art
DIY Interwoven Nail Art
The 'Herringbone' Mani by The Beauty Department is Chic
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Geek-Chic Manicure Kits
The Typography Nail Polish Set is Text-Laden
Proud Americana Nail Makeovers
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The Beauty Department 'Festive Fourth' Manicure is Patriotic
Wallpaper-Inspired Nails
Wallpaper-Inspired Nails
The 'Faded Floral Mani' by The Beauty Department is Easier Than it Looks
DIY Nail Polish Glassware
DIY Nail Polish Glassware
Make Colorful Glasses with this Project by Joanna Bean Martin