Bollywood Mania

‘Slumdog Millionaire' sparks western curiosity into Indian culture

Implications - Slumdog Millionaire certainly left its mark in Hollywood, but the Academy Award winning flick’s influence extends well beyond its Oscar success. A new found interest in Bollywood and East Indian culture swept western pop culture this year, from music videos and concert tours, to fashion.
SCORE 4.1
Popularity
Activity
Freshness
Megatrends
Patterns
303,687 Total Clicks
Dec 08 - Mar 09
Average
Pop Culture
Featured Examples
Emerging Screen Sirens - Will Freida Pinto Shoot to Fame After ‘Slumdog Millionaire' Suc
SCORE 5.6
Warm 7,246 Clicks Pub: Feb 25, 09
Emerging Screen Sirens
Will Freida Pinto Shoot to Fame After ‘Slumdog Millionaire' Suc
If you call a woman “complex” and then pose her provocatively ,does she still exude sex in the woods? Yes. Freida Pinto, star of Oscar winning Slumdog Millionaire, is featured in some hot shots on… [More]
Indian-Themed Fashion Ads - Ermenegildo Zegna Couture S/S ‘09 Campaign
SCORE 5.3
Warm 10,100 Clicks Pub: Jan 19, 09
Indian-Themed Fashion Ads
Ermenegildo Zegna Couture S/S ‘09 Campaign
Playing cricket on elephants is not what you’d expect from couture ads of an Italian luxury brand. But that is what the Ermenegildo Zegna Couture Spring/Summer 2009 ads go for: a taste of India. Starring… [More]
Subway Music Videos - The Pussycat Dolls Remake 'Jai Ho' from Slumdog Millionaire
SCORE 5.3
Warm 5,207 Clicks Pub: Mar 15, 09
Subway Music Videos
The Pussycat Dolls Remake 'Jai Ho' from Slumdog Millionaire
Pussycat Doll Nicole Scherzinger called Slumdog Millionaire “unbelievably powerful and life changing.” The best way to pay homage to the movie was to involve the Pussycat Dolls in their version of “Jai… [More]
Hollywood Channels Bollywood - 5 Indian Traditions Being Embraced by Celebs
SCORE 5.3
Warm 6,610 Clicks Pub: Dec 15, 08
Hollywood Channels Bollywood
5 Indian Traditions Being Embraced by Celebs
Guess what’s making waves in Hollywood celebrity circles? India! And no, it is not just one Indian thing that Hollywood celebrities are digging right now. The top 5 Indian-culture inspired trends in Hollywood… [More]
Bollywood Mania - Even Britney Spears Infuses Her Concert With ‘Slumdog Millionaire' Mov
SCORE 1.2
Untested 3,532 Clicks Pub: Mar 24, 09
Bollywood Mania
Even Britney Spears Infuses Her Concert With ‘Slumdog Millionaire' Mov
Ever since the release of the Oscar winning film, Slumdog Millionaire, the world has taken to everything Bollywood. From the colourful fashions to the upbeat music and ethnic dances, Bollywood is the new… [More]
Custom Bollywood Signs - Have Yourself Immortalized in a Faux Cheesy Movie Poster
SCORE 1.7
Untested 5,700 Clicks Pub: Jan 18, 09
Custom Bollywood Signs
Have Yourself Immortalized in a Faux Cheesy Movie Poster
Slamming two modern pop culture innovations into one -- personalization and Bollywood -- these posters are a cutting edge way to flaunt your narcissistic side. A Bollywood sign maker is creating customized… [More]
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