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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,872 more

Big-Brand Subscription

Large brands adopt subscription models for accessibility

Trend - Global or soon-to-be global brands are replicating small brands by offering subscription models that make their products more accessible to the average person. These include everything from deliveries to the temporary use of luxury items.

Insight - When it comes to shopping, accessibility is crucial to most consumers. Accessibility can mean everything from low costs to availability of product, with this being even more important now as people grapple with reduced or lost incomes in the midst of a global pandemic and recession. As people's purchase habits have changed drastically, global brands are having to be as adaptive as small businesses have shown themselves to be over the years.
Workshop Question - How could your brand create or improve a subscription model for its customers?
7.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
18,701 Total Clicks
Date Range:
Feb 20 — Sep 20
Trending:
This Month and Average
Consumer Insight Topics:

Featured Examples

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