Aromatic Azure

Blue Tansy is the latest super-ingredient skincare fans are seeking out

Implications - Blue Tansy, a Moroccan chamomile, is an essential oil currently gaining attention as a skincare wonder ingredient based on its supreme anti-inflammatory benefits and positive affect on eczema and psoriasis. This shift demonstrates the resonant power of natural ingredients used for resolving common issues such as inflammation, and the fast proliferation of such an ingredient upon proven success.
Workshop Question - What new of-the-moment ingredients can lend itself to the development of a new product offering that leverages newly celebrated knowledge around natural solutions?

Trend Themes

  1. Natural Anti-inflammatory Ingredients — Blue Tansy's anti-inflammatory benefits highlight a trend towards the use of natural ingredients to resolve common issues such as inflammation.
  2. Crystal-infused Products — Shiva Rose's Blue Crystal Eye Cream shows the increasing trend of combining powerful natural ingredients like Blue Tansy with healing crystals.
  3. Minimal Ingredients Personal Care Products — Primally Pure's Blue Tansy Beauty Cream demonstrates the growing trend of using personal care products with limited natural ingredients.

Industry Implications

  1. Skincare Industry — Blue Tansy's anti-inflammatory properties have disrupted the industry due to its prominent role as a natural anti-inflammatory ingredient.
  2. Alternative Healing Modalities — The combination of Blue Tansy and healing crystals in Shiva Rose's Blue Crystal Eye Cream represents the increasing trend of alternative healing modalities.
  3. Clean Beauty Industry — Primally Pure's Blue Tansy Beauty Cream showcases the growing trend of minimal ingredient personal care products in the clean beauty industry.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 46 Examples:
51,100 Total Clicks
Date Range:
Jun 17 — Jul 18
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Anti-Inflammatory Beauty Balms
Anti-Inflammatory Beauty Balms
The Blue Cocoon from May Lindstrom Boasts Blue Tansy
The Blue Cocoon is a soothing beauty balm from May Lindstrom that gets its distinctive hue from the addition of blue tansy, a flower that’s native to Morocco and also sometimes called Moroccan... MORE
Anti-Inflammatory Beauty Creams
Anti-Inflammatory Beauty Creams
Primally Pure's 'Blue Tansy Beauty Cream' Soothes Irritated Skin
Primally Pure’s ‘Blue Tansy Beauty Cream’ is a simple personal care product that deeply nourishes the skin with just five ingredients. Aside from the essential oils of blue tansy... MORE
Dark Retinol Serums
Dark Retinol Serums
The Luna Sleeping Night Oil Fights Signs of Aging
The Luna Sleeping Night Oil offered by the brand Sunday Riley was designed for skin of every type, but is specifically targeted at individuals who are looking to fight the visible signs of aging.... MORE
Papaya-Based Resurfacing Masks
Papaya-Based Resurfacing Masks
This Face Mask is Suited for Individuals with Congested Skin
The Herbivore brand is offering a face mask called Blue Tansy, which is based on the oil of the same name and features anti-inflammatory ingredients. The mask was designed to enhance the... MORE
Crystal-Infused Eye Creams
Crystal-Infused Eye Creams
Shiva Rose's 'Blue Crystal Eye Cream' Features Blue Tansy and Azurite
Shiva Rose’s ‘Blue Crystal Eye Cream’ is a product that combines the powerful properties of azurite crystals with the anti-inflammatory blue tansy flower. Alongside these potent,... MORE
Soothing Topical Creams
Soothing Topical Creams
Deep Blue Rub is a Topical Cream Enriched with Essential Oils
Deep Blue Rub is a rich essential oil-infused topical cream that provides a warming and cooling sensation when applied to problem areas on the body, making it a must-have addition to one’s... MORE

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