Trend cluster
Category

AI
Fitness

Fitness apps and systems are using AI to help users exercise and assess their health.

Digital Exercise Training MirrorsAI Personal TrainersAI-Powered Minimalist Fitness DevicesAI-Powered Personal TrainersAI Physical Therapy Apps

Trend

What is the AI Fitness trend?

AI Fitness: As more people exercise at home, brands are releasing apps and fitness systems that are based in smart technology. These systems assess everything from an individual's health to their workouts, and guide them through personalized workouts that adjust based on needs, form and changing goals.

Insight

The consumer insight behind the AI Fitness trend

Fitness-conscious consumers are often willing to invest in their health, with a focus on customizing their routines to align with their personal goals. Smart technology is particularly helpful in this realm, as it makes tracking progress by various metrics much simpler for people who are passionate about their health.

Trend themes

Themes within the AI Fitness trend

Three behaviours holding the trend together
01

Smart Fitness Technology

As people exercise at home, brands are releasing apps and fitness systems that use smart technology to guide personalized workouts and assess health.

02

AI-Powered Training

Innovative use of artificial intelligence is increasingly seen across technology platforms such as home gym systems, exercise mirrors, and physical assessment apps.

03

Remote Workouts

As consumers continue to seek convenient ways of exercising at home, the rise of remote workout systems such as Tempo Fit is supported by AI technology.

Industry implications

What the AI Fitness trend means for industry

Where the trend changes the playbook
For

Health and Fitness

Health and fitness industries can use AI-powered technology to provide consumers with customized workouts, assess health, and analyze movements.

For

Technology

Technology industries can benefit from AI-assisted platforms designed specifically for home workout experience and physical assessment apps.

For

Consumer electronics

Consumer electronics companies can take advantage of the shift towards at-home workouts by creating innovative products for remote exercise, such as the HIDONG ProHa Fitness Mirror.

Workshop question

How could your brand use smart technology to help consumers progress in their personal goals?

Trend signals

Trend signals for AI Fitness

Trend score 6.7 out of 10, from popularity 87%, activity 83%, freshness 30%.

Popularity87%
Activity83%
Freshness30%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the AI Fitness trend

8 featured examples from Jul 1, 2021 to Oct 31, 2024
Digital Exercise Training Mirrors
CategoryLifestyle

Digital Exercise Training Mirrors

The HIDONG ProHa Fitness Mirror is Just 24mm in Thickness

The fitness equipment industry can incorporate AI technology into more products to improve performance tracking and user engagement.

AI Personal Trainers
CategoryTech

AI Personal Trainers

Workout Tools Offers a Personalized Approach to Fitness

AI advancements reshaping how individuals engage with personal fitness and well-being.

AI-Powered Minimalist Fitness Devices
CategoryArt & Design

AI-Powered Minimalist Fitness Devices

Amp Has Launched a Pre-Sale for Its New Fitness Device

Integrating AI into fitness devices represents an opportunity for the health and wellness technology industry to create more personalized and engaging workout experiences.

AI-Powered Personal Trainers
CategoryLifestyle

AI-Powered Personal Trainers

The Kemtai App Uses Artificial Intelligence to Analyze Movements

Fitness and wellness industries can leverage AI and machine learning to create innovative solutions that support home-based workout routines.

AI Physical Therapy Apps
CategoryLifestyle

AI Physical Therapy Apps

Scrolling Therapy Helps Parkinson's Patients Work Their Facial Muscles

The healthcare industry can utilize AI-powered apps and facial recognition technology to create more accessible and effective treatments for patients.

AI Fitness Coaches
CategoryTech

AI Fitness Coaches

The iFIT AI Coach Generates Personalized, Dynamic Fitness Support

The integration of AI into fitness devices signifies a leap forward in personalized wellness support.

AI-Powered Home Fitness Platforms
CategoryLifestyle

AI-Powered Home Fitness Platforms

Tempo Fit Includes a Virtual Trainer and Physical Weights

Companies that manufacture fitness equipment can explore opportunities to incorporate AI technology in their products, providing more personalized and real-time exercise experienc…

AI-Powered Physical Assessment Apps
CategoryLifestyle

AI-Powered Physical Assessment Apps

Spry's Newest Tool Helps Users Gauge Their Movement Health

The health and wellness industry can leverage the use of AI-powered physical assessment tools to provide accessible and affordable solutions for people to improve their overall mo…