Fitness apps and systems are using AI to help users exercise and assess their health
Trend - As more people exercise at home, brands are releasing apps and fitness systems that are based in smart technology. These systems assess everything from an individual's health to their workouts, and guide them through personalized workouts that adjust based on needs, form and changing goals.
Insight - Fitness-conscious consumers are often willing to invest in their health, with a focus on customizing their routines to align with their personal goals. Smart technology is particularly helpful in this realm, as it makes tracking progress by various metrics much simpler for people who are passionate about their health.
Insight - Fitness-conscious consumers are often willing to invest in their health, with a focus on customizing their routines to align with their personal goals. Smart technology is particularly helpful in this realm, as it makes tracking progress by various metrics much simpler for people who are passionate about their health.
Workshop Question - How could your brand use smart technology to help consumers progress in their personal goals?
Trend Themes
1. Smart Fitness Technology - As people exercise at home, brands are releasing apps and fitness systems that use smart technology to guide personalized workouts and assess health.
2. AI-powered Training - Innovative use of artificial intelligence is increasingly seen across technology platforms such as home gym systems, exercise mirrors, and physical assessment apps.
3. Remote Workouts - As consumers continue to seek convenient ways of exercising at home, the rise of remote workout systems such as Tempo Fit is supported by AI technology.
Industry Implications
1. Health and Fitness - Health and fitness industries can use AI-powered technology to provide consumers with customized workouts, assess health, and analyze movements.
2. Technology - Technology industries can benefit from AI-assisted platforms designed specifically for home workout experience and physical assessment apps.
3. Consumer Electronics - Consumer electronics companies can take advantage of the shift towards at-home workouts by creating innovative products for remote exercise, such as the HIDONG ProHa Fitness Mirror.
