Category
Lifestyle
Protein Personalization
Trend cluster
Category
ADHD
Support
Virtual Platforms are Offering Convenient Access to ADHD Treatment and Support.
4.3
Trend score
Trend
What is the ADHD Support trend?
ADHD Support: Brands are launching virtual platforms designed to help workers with ADHD focus while working remotely. These platforms remove distractions, reward focused work, and use neuroscientist-backed methods to increase focus, all while being affordable and working around workers' busy schedules.
Insight
The consumer insight behind the ADHD Support trend
In the era of remote and hybrid work environments, works are tasked with more distractions than ever that prevent them from completing work effectively. These consumers often have constricted schedules, leading them to gravitate towards easily-accessible products and services that help improve the efficiency of their work environments. Brands are responding to these desires with low-cost, readily-available virtual services for workers with ADHD.
Trend themes
Themes within the ADHD Support trend
Three behaviours holding the trend together01
Virtual Platforms for ADHD
Brands are launching virtual platforms designed to help workers with ADHD focus while working remotely.
02
Productivity-Enhancing Focus Sessions
Daily focus sessions may be beneficial to some consumers who are struggling with staying productive during their fast-paced work day.
03
OTC Digital ADHD Treatments
Akili has unveiled its over-the-counter (OTC) EndeavorOTC digital ADHD treatment, now accessible on Android devices via the Google Play market.
Industry implications
What the ADHD Support trend means for industry
Where the trend changes the playbookFor
Virtual Healthcare
Brands are responding to the increased demand for remote healthcare services by launching virtual platforms designed to help workers with ADHD focus while working remotely.
For
Online Productivity Tools
The growing need for improved productivity in remote work environments has led to the development of daily focus sessions and productivity-enhancing tools.
For
Digital Health Solutions
The introduction of over-the-counter (OTC) digital ADHD treatments represents a disruptive innovation opportunity in the digital health industry.
Workshop question
How could your brand launch new products or services designed with remote work environments in mind?
Trend signals
Trend signals for ADHD Support
Trend score 4.3 out of 10, from popularity 62%, activity 47%, freshness 21%.
Popularity62%
Activity47%
Freshness21%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the ADHD Support trend
4 featured examples from Mar 8, 2023 to Jan 15, 2024CategoryLifestyle
OTC Digital ADHD Treatments
Akili Introduces OTC Digital ADHD Treatment for Android Users
The OTC digital ADHD treatment market falls under the digital health industry, offering innovative solutions for mental health support.
CategoryLifestyle
ADHD-Friendly Browsers
Sidekick is a New Browser that Functions like a Wellness App
Companies working in software development can leverage the ADHD-friendly design principles found in Sidekick to appeal to the growing demand for productivity and wellness tools in…
CategoryLifestyle
Youth-Focused Therapist Networks
'Zencare' Connects Patients with Vetted Therapists Without Hassle
The growing telehealth industry has seen a surge in demand and innovation during the COVID-19 pandemic.
CategoryMarketing
Productivity-Enhancing Focus Sessions
SoulCycle Partners with Deep Work Platform FLOWN
Lifestyle brands like SoulCycle can explore partnerships with virtual co-working platforms to enhance their offerings and provide additional value to their members.
