This collection of spread packaging addresses the fact that jams, butters and everything in between can be a messy affair if a person doesn't have the right tools at their immediate disposal. Yet brands are approaching designers to come up with ingenious solutions to traditional spread packaging in order to appeal to modern lifestyles in new and practical ways.
After all, people are leading more on-the-go lifestyles and with that in mind, it's important that spread packaging is easy to use while mobile. These designs also point to a health conscious frame of mind. As people adopt a diet of smaller meals, snacking is something that is becoming increasingly popular. These examples of modern spread packaging make such eating activities so much more convenient while not making sacrifices in any other ways.
14 Examples of Unique Spread Packaging
From Squeezable Mayo Pouches to Twistable Butter Dispensers:
Meghan Young — May 19, 2015 — Lifestyle
14
Spread-Rationing Contraptions
The Butter Boss Dispenses Measured Proportions for Healthier Meals
13
Revealing Honey Boxes
This Limited Greek Honey Box Hints at the Premium Spread Inside
12
Simple Sack Packaging
Miel2 Branding Presents the Sweet Spread in a Cute Contemporary Satchel
11
Kid-Friendly Dairy Packaging
This Packaging for Tesco Soft Cheese is Nursery Rhyme-Inspired
10
Lumber Hive Branding
Bzzz Armenian Honey Packaging References its Contents' Natural Quality
9
Airborne Sweetener Boxes
Winged Honey Packaging References the Insect Source of this Spread
8
Spreadable Preserves Packaging
The Jam Brush Tube Streamlines the Task of Dressing Your Toast
7
Nourishing Nut Butter
YumButter's Superfood Snacks Come in Squeezable Pouches
6
Yam Jelly Snacks
Hoon Min Jung Gwa's Natural Korean Snack is Made of Sweet Potato
5
Butter-Spreading Gloves
Goldstreich's Butter-Infused Gloves Make It Easy to Coat Baking Pans
4
Artistic Jam Tubes
meia.duzia's Unconventional Jam Packaging Likens Food to Art
3
Twistable Butter Dispensers
This Kitchen Gadget Makes Spreading Butter Easier & More Adaptable
2
Squeezable Mayo Pouches
This Concept for My Own's Mayonnaise Subtly Emphasizes Health
1
Whipped Salad Dressings
SkinnyEats' Light Salad Dressing & Dip Redefines 'Light & Airy'
Related Ideas
Reimagined Peanut Butter Jars
One Trick Pony's Inverted Design Eliminates Oil Separation Issues
Paper-Made Lollipop Packaging
Chupa Chups Lollipops Have Received a Packaging Overhaul
Familiar Free-From Snack Products
Simply Snacks is Debuting Four New Product Varieties
Twistable Refill Packaging
Hyléance Beauté's puRe Twist is a Refillable Packaging Innovation
Built-In Ketchup Unit Boxes
HEINZ Unveils the 'HEINZ Dipper' for Convenient French Fry Dipping
Refreshed Jam Packaging Redesign
J.M. Smucker Co. Unveils Redesign of the Smucker’s Fruit Spreads
Soft-Serve Ice Cream Pouches
RoseBud Ice Cream Combines Convenience and High-Quality Ice Cream
Better-For-You Snack Packaging Redesigns
Quinn Snacks Boasts a Comprehensive Packaging Redesign
Trend-Aligned Menu Launches
Jamba's New Summer Bundles are Inspired by Gen Z and Millenial Trends
Squeezable Cooking Oils
Chefs Life Debuts New Products at Natural Products Expo West
Protein-Packed Fruit Spreads
BamJam is Preparing to Launch an Innovative Twist on Fruit Spreads
Pristine Fast Food Campaigns
McDonald's All Flavour, No Mess Spotlights a Tidy Snack
Dairy-Driven Snack Products
These SMUG Dairy Snacks Come in Three Varieties
Precision Portioning Olive Oils
Pompeian Squeeze Offers Mess-Free Portioning in Two Options
Meat-Infused Child Snack Pouches
These New Once Upon a Farm Products are at Expo West 2026
Adult-Targeted Yogurt Pouches
Siggi's Protein Packs Fill a Gap Between Drinkable and Cup Yogurt
Squeezable Peanut Butters
Drizzy Peanut Butter is Packaged in a No-Mess Bottle
Wholesome Toaster Pastries
Smash Foods Toasties Tuck Superfood Jam into a Whole Wheat Crust
Condiment-Inspired Luggage Collections
Sauce-Obsessed Fans Inspired the Herschel x Heinz Collab
Swirled Berry Nut Butters
SKIPPY Strawberry Stripe Features a Swirl of Strawberry Jam
Global Wellness Condiments
G Hughes Refreshes Zero-Sugar Sauces with Global Flavors
Gamified Condiment Experiences
HEINZ’s Ketchup Blast Turns Meals Interactive
Dual-Use Smoothie Pouches
Gerber Get’ems! Squeezies Can Be Enjoyed Cold, Frozen or Off the Shelf
Festive Snack Packaging Designs
Kellanova Debuts Its Seasonal Assortment of Snacks
Ultra-Compact Freezable Lunch Boxes
PackIt Expands Its Freezable Snack Box Line for Convenience
Squeezable Honey Tubes
Honey Department's Thick Honey is Smooth, Spreadable & Mess-Free
Shareable Snack Packs
Lunchables Snackables Comes in Savory-Sweet Double Packs for Splitting
Upgraded Brand Packaging Schemes
Higgidy Launches a New Brand Look Across Multiple Products
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Consumer-Focused Packaging Strategies
Hershey's Unveils Elevated Packaging at Sweets & Snacks Expo
Oversized Condiment Bottles
Heinz’s 1-Liter Squeeze Bottles Are Designed For Professional Kitchens
Streetstyle Snack Pouches
The Cheez-It Walking Taco's Packaging Was Made for K-12 Foodservice
Single-Serve Honey Launches
Some Honey Expands its Products Into New Grocery Chains
Artisanal Cotton Candy Pouches
Cirrus 9 Crafts Small-Batch Organic Cotton Candy in Unique Flavors
Dual-Chamber Beauty Packaging
Clarins Uses Dual-Chamber Packaging to Merge Formulas at Application
Puzzle-Shaped Fruit Snacks
Little Spoon's Fruit Puzzlers are Made for Little Fingers
Fan-Fueled Spread Jars
Marmite Created Limited-Edition WeMite Packaging for Sports Fans
Ultra-Flavorful Snack Collaborations
Van Holten's and Pringles Unveiled an Unconventional Product
Purse-Shaped Beauty Balms
The Crème Shop Kiss & Blush Lip & Cheek Balm is Portable & Customizable
Decluttered Ad Campaigns
IKEA Unpackaged Goods Organizes Branded Products into Storage Containers
Refillable Glass Packaging Designs
Bormioli Luigi Unveiled the 'Swing' and 'Reverre'
Cheesy Macaroni-Flavored Spreads
PopUp Bagels Dropped a Kraft Mac & Cream Cheese Schmear
Refreshed Food Packaging Designs
North Coast Organic Marks a Major Update to Its Century-Old Brand
Shelf-Stable Packaging Solutions
Amcor’s Retort Bottle Innovation is Good for Nutritional Shots
Halloween Juice Prank Editions
The Capri Sun Trick & Treat Pouches Turn Pouch Frustration into Fun
Minimal Snack Packaging
The Calbee Packaging Redesign Replaces Bright Colors with Monochrome
Condiment Selector Dispensers
Drippl Sauce Dispenser Consolidates Four Condiments in One Device
Eating Ritual Campaigns
Müller You Know How You Like It Celebrates Unique Snacking Methods
Lightweight Cosmetic Roll-ons
Amcor Launches Its Shadow Roll-on Bottle
Mix-and-Match Candies
Juicy Drop MashUps Feature Sour Crunchy Candies for Wrapping in Sweet Sheets
Spatula-Style Skincare Applicators
The Quadpack Serenity Tube Dispenses Creamy Formulations
Playful Freezable Lunch Boxes
PackIt Presents a New Design for Its Freezable Playtime Lunch Box
Collectible Fandom Packaging
Spider-Man-Themed Takis Bags Turn Snacks into Fan Collectibles
Reusable Food Packaging Systems
Compass Group Expands Its Cauli Smart Reusable System
Snackable Pickle Pouches
Freestyle Snacks Launched Shelf-Stable Pickle Chips and Mini Pickles
Stretchy Yogurt Bowls
Mamie’s Serves Uniquely Textured Yogurt Bowls with Fruit & Toppings
Functional Health-Focused Packaging Aesthetics
Cleveland Kitchen Upgrades Its Packaging & Identity
Heritage Grocery Packaging
Bob’s Red Mill Redesigned Its Packaging for Easier Shelf Navigation
Gamified Snack Packaging
Hershey’s Released Pokémon Chocolates with 151 Collectible Foil Designs
Nostalgic Slushie Treats
ICEE Introduced Slushie Pouches for On-the-Go Convenience
Food Packaging Refreshes
Higgidy Gets New Visual Identity on the Idea of Bursting with Abundance
Precise Loose Powder Packaging
Asquan's Powder Drop Jar Puts an End to Messy, Wasted Product
Child-Resistant Beauty Droppers
Virospack Created the Beauty Industry's First Childproof Dropper
Shareable Confectionery Treat Ranges
Stockley's Treat Bag Comes in 12 Handcrafted Candy Options
Portable Premium Snacking
Pringles Shrinks Its Iconic Crisps into Portable Lunchbox Snack Packs
One-Handed Olive Oil Bottles
Bertolli's Dress & Drizz Dispenses With Precision & Without the Mess
Candy-Inspired Fruit Snack Pouches
GoGo squeeZ Slymez Feature a Sweet and Sour Flavor
Reusable Packaging Supermarket Trials
Amcor and Ocado are Working Together for a Packaging Project
Twist-Dispense Cleansing Balms
Remedy's Derm Dissolve Features Smart, Hygienic Packaging
Frozen PB&J Cups
Incredifulls' Convenient, Handheld PB&J Cups are Launching in the Fall
Reduced Plastic Sandwich Packaging
The Seal N’ Flip Packaging from the Lacerta Group Reduces Costs
Nostalgic Packed Lunches
M&M's PB&J Packed Lunch Specials Treat Adults to Simpler Times
Portable Hygiene Packs
Kleenex Introduces Durable Tissue Packs with Secure Snap-Shut Lids
Ready-to-Portion Pouched Guacamoles
AvoFresco Adds Avocado Creaminess to Any Recipe
Leak-Free Pouch Packaging Partnerships
Aptar Closures and Cheer Pack Announced a New Partnership
Handcrafted Avocado Oil Dispensers
Chosen Foods' Organic Avocado Oil Holiday Set Elevates Gifting
Better-For-You Snack Branding
Unique Snacks Undergoes Another Brand Update
Redesigned Fry Boxes
The Heinz Dipper Fry Box Adds a Built-In Sauce Compartment for Dipping
Snack Packet Recycling
HolyGrail 2030 Has Introduced Its Polypropylene Snack Packet Pilot
Truffle-Infused Condiment Packaging Refreshes
TRUFF Undergoes a Packaging Refresh to Stand Out
Electrolyte Jam Pouches
Jesse Jams Makes Small-Batch Jams for Athletes & Outdoor Enthusiasts
Food Travel Accessories
The To Go Collection Converts Takeout Packaging into Functional Gear
Reduced Plastic Dairy Packaging
Président Butter with Sea Salt Crystals Now Comes in a New Pack
Fresh Produce Packaging Solutions
American Packaging Corporation Highlights Flexibility
Honey-Fueled Condiment Ranges
These New Nate’s Honey Products Leverage the Brand's Expertise
Refillable Airless Glass Packaging
Mktg Combines Glass Packaging with Refillable Airless System
End-to-End Flexible Packaging
Melodea Launches Its MeloPack Solution
Vibrant Organic Product Branding
Fruit Bliss Introduces Its First Packaging Redesign in Ten Years
Squeezable Truffle Condiment Ranges
The Be Truffle Sauce Range Has Eight Varieties
Whipped Spreadable Cheese Products
The Meiji Spreadable Matured Cheese Blend is Tasty and Simple
Indulgent Cosmetic Packaging
Sensorial Food Inspired Albéa's Sugar Rush Packaging Collection
Truffle-Infused Squeezable Aiolis
TRUFF Launched a Trio of Umami, Creamy Aioli Sauces
Pouch-Packaged Animal Fats
These M.A.D. Foods Fat Pouches Come in Two Varieties
Recyclable Produce Packaging Partnerships
Reflex Group and Marks & Spencer Partnered on Packaging
Viral Bakery Reinventions
Sainsbury's Launches Dipped Croissants Inspired by Social Pastry Trends
Character-Led Cake Jar Collections
ThisandThat Studio Introduced Das Susse Studio Cake in a Glass
Pouch-Packaged Fruit Smoothies
Mott's Fruit Smoothie Pouches are Easy to Enjoy Out of the House
Bean-Based Meal Pouches
The Heinz Meal Pouches Come in Three Flavor-Driven Varieties
Tahini-Based Snack Spreads
Messy Face Spread Comes in Three Flavor Options
Portable Cocktail Packets
Mixxers' Premium Packets Share the Taste of Organic Ingredients
Streamlined Packaging Updates
Blanco's New Packaging Design is Holistic in Nature
Modern Premium Pet Packaging
Pet 'n Shape Boasts New Packaging for Its Premium Dog Treats & Chews
Single-Serving Snack Pouches
GoGo SqueeZ Singles are Launching into the Convenience Category
Squeezable Fruit Snacks
The 'Clover Krush' Fruit Pouches are Designed For Portable Enjoyment
Squeezable Truffle Spreads
The Trufflemania Makes a Gourmet Appetizer Easier to Enjoy
Greek-Inspired Bakery Packagings
The Daily Greek Packaging Rebranded by A.S. Strategy
Large-Format Almond Butter Products
Pip & Nut Almond Butter Now Comes in Two New Size Options
Sustainable Luxury Packaging
Silverhand Estate Pairs Premium Wine with Reusable Packaging
Interchangeable Component Cosmetic Packaging
The APC Packaging Adapté Collection is Adaptable
Premium Dispensing Solutions
Aptar Beauty Unveiled New On-Shelf Dispensing Systems
Spicy Spread Campaigns
Philadelphia Mexican Style Launched with Creator-Led Marketing
Redesigned Skinny Tea Packaging
Skinny Boost Offers Canisters for Its Skinny Tea Line
Globally Inspired Savory Pastries
Pukka Slices' Fresh Look & New Flavors Entice Younger Snackers
Elevated Pet Care Packaging
FURminator® Introduces the New Spill-Resistant Pet Shampoo Packaging
PB&J-Inspired Sandwich Plates
Peanut Butter & Co Made Unique Dishware with Messy Jessy Ceramics
Portable Tea Packaging
HTeaO Introduces Portable Mini Sippers for Tea on the Go
Modernized Soup Packaging Designs
Zoup! Specialty Products Undergoes a Rebranding Initiative
Single-Serve Snacking Packs
The Hillshire Snacking Dips and Spreads Come in Three Varieties
Compact On-The-Go Freezable Bags
PackIt Launches the Freezable Market Tote and a Lunch Container
Picnic-Ready Premade Sandwiches
The Spar Food To Go Range Features Four New Sandwiches
Extended Shelf Life Sandwiches
The East St Deli Sandwich Range from Kepak is Freshness-Focused
Jersey-Inspired Juice Boxes
Appl7 & Eve Launched Soccer-Inspired Packaging for the Summer
Customizable Packaging Solutions
Wax Paper Global Has Introduced an Innovative Packaging Solution
Nourishing Personality-Packed Combos
The New Summer Jamba Bundles Tap into Popular Personas
Functional Nutrition Pouches
Shelf-Stable NOORA Blends Support Everyday Wellness
Low-Brine Snacking Pickles
Bubbies' Snacking Pickles are Packaged in Take-Anywhere Pouches
Plastic-Reduced Food Packaging
SPAR Austria Trials Meat Packaging That Uses 70% Less Plastic
Simple Recipe Spreadable Butters
The Latest Kerrygold Spreadable Butter Has Two Ingredients
Packaging Anniversary Refresh
King’s Hawaiian Marks 75 Years with a Joyful New Look
Bio-Based Packaging Concepts
UPM Specialty Materials and Paramelt Debut Paper-Based Packagings
Brie-Flavored Spreads
Trader Joe's Cheese Flavored Spread Offers a Taste of Brie Without the Rind
Cheeseball-Inspired Private Label Spreads
Trader Joe's Totally Cheeseball Cheese Spread is Tasty
Eco-Designed Sampling Formats
Sampling Innovations Europe Unveiled Easy Dose
Multi-Brand Snack Boxes
Bobby’s Expands its Delivery Capabilities with the ‘Brand Box’ Service
Sustainable Aerosol Packaging
Aptar Beauty Adds Twist-to-Lock Mechanisms for Leak-Resistant Sprays
Mustard-Based Dipping Sauces
Scout's Creamy, Balanced Dip Doubles as a Spread
Family-Friendly Dairy Snack Pouches
Too Good & Co. Pouches Have 30% Less Sugar
Patented Coffret Opening Systems
The Coupe-fil Coffret Was Introduced by Verpack
Minimal Toilet Sprays
Capsule Repackaged Bathroom Etiquette as a Design Object
Buttery Maple Syrup Spreads
Pure Maple Maple Butter Spread is Made with One Ingredient