Artistic Jam Tubes

meia.duzia's Unconventional Jam Packaging Likens Food to Art

Unusual jam flavors like Raspberry & Lime, Watermelon & Strawberry and Plum, Lemon & Thyme are certainly enough to make meia.dúzia's products deserving of special jam packaging. The exotic jam spreads are sold in thin tubes, which encourages sparing use of the decadent spread as an addition to savory cooking and sweet desserts. Dispensed from a tube rather than scooped out of a jar, this also means fewer messes to clean up afterwards. The unusual presentation of the jam also makes it highly giftable, elevating a simple spread into an artful one that inspires chefs to get creative in the kitchen.

In addition to these refreshing herbal and fruit fusions, meia.dúzia also produces a number of jams infused with alcohol, such as its Fundão Cherry Jam with Brandy and the Strawberry jam with Port Wine and Chili.

Unconventional Jam Packaging
Unusual jam packaging in the form of thin tubes encourages sparing use and elevates the spread into an artful experience.
Exotic Jam Flavors
Unique and unexpected flavor combinations in jams offer a disruptive innovation opportunity in the food industry.
Giftable Food Products
Artful and creative food packaging makes for a highly giftable product, creating opportunities in the gift and specialty food industries.

Who This Affects Most

Food Packaging
Innovative and unconventional packaging solutions for food products can drive sales and attract consumers.
Food and Beverage
The introduction of unique and exotic jam flavors presents a disruptive innovation opportunity in the food and beverage industry.
Gift and Specialty Food
Artful and giftable food products have the potential to carve a niche in the gift and specialty food market.
SCORE
2.1 out of 10
GENDER
30% Men70% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 36%
Activity 18%
Freshness 8%