Sensorial Lip Jellies

SHEGLAM's Hydra Jelly Pocket Lip Jam is Packaged with a Built-In Brush

SHEGLAM's Hydra Jelly Pocket Lip Jam is an ultra-moisturizing product but it offers something different than run-of-the-mill lip care solutions with Vitamin E since its small size, unique texture, plush feel, and glossy finish make it a standout.

Jelly-textured lip products have exploded in popularity, captivating a new generation of beauty consumers with their bouncy, playful feel and high-shine finish. Fun, sensorial formulas like this one turn lip care into an experience, combining aesthetic appeal with a nostalgic, tactile twist.

This lip jelly is packaged in a sculptural pot component with a pop-out applicator, which is ideal for spreading the jellied texture evenly over lips or cheeks. SHEGLAM's Hydra Jelly Pocket Lip Jam comes in a wide range of fruit-inspired colors and flavors, from Guava Glow to Watermelon Whirl.

Jelly-textured Beauty Products
The surge in popularity of jelly-textured beauty products introduces a playful and tactile dimension to personal care, transforming routine applications into engaging sensory experiences.
Nostalgic Beauty Products
Nostalgically inspired beauty products, which combine modern innovation with the revival of past aesthetics, cater to consumers seeking both familiarity and novelty in their beauty routines.
Compact Multi-functional Packaging
Compact and cleverly designed packaging solutions enhance product portability and convenience, appealing to consumers looking for beauty products that easily fit into their on-the-go lifestyles.

Sectors Adopting This

Cosmetics Industry
The cosmetics industry continues to evolve with new textural innovations like jelly formulations, offering fresh opportunities for brands to differentiate and captivate a sensory-driven, youthful market.
Packaging Design Industry
The packaging design industry is challenged to create innovative, compact solutions that emphasize functionality and user-experience, aligning with consumer demand for visually appealing, versatile products.
Flavored Skincare Industry
The flavored skincare industry thrives on the intersection of taste and function, allowing brands to experiment with bold, fruit-inspired scents and colors that enhance the user's sensorial experience.
SCORE
6.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Millennial
  • Gen X
  • Gen Z (primary audience)
POPULARITY
Popularity 76%
Activity 81%
Freshness 45%