The July 2022 social good initiatives showcase a large sense of togetherness between various communities throughout society. Sunday Ciizen, for example, celebrated Pride with the Rainbow Throw and Pillow. The beloved home goods brand launched its new sleep accessories in support of Pride Month with 10% of all sales donated to The Trevor Project.
In the food and beverage space, Good Dogg's Seltzer aims to provide service dogs for sick youth through its Leverage the Beverage Program. The program will fund sercie dogs for children with rare diseases. To support mental health, Doritos partnered with ReachOut on an Australian health initiative to launch a limited-edition flavor called DOritos Bold BBQ. The campaign sheds light on how mental health concerns often go untreated.
Top 50 Social Good Trends in July
From Prideful Sleep Series to Charitable Seltzer Distributions:
Elena Rahman — Jul 23, 2022 — Social Good
50
Sleek Toiletries Solutions
Soapstone Reintroduces Sanitary Standards
49
Recyclable Water-Based Batteries
Alsym Energy Spoke About its Upcoming Electric Power Solution
48
Stylish Ocean Shirt Collections
good for sunday Emphasizes the Importance of Conserving the Ocean
47
Miniature Braille Keyboards
The 'T-Dot' Braille Keyboard by KunYoong IBC is Compact and Convenient
46
Ergonomically Designed Mugs
Curvd® Prioritizes Inclusivity in Mug Design
45
Infertility Awareness Bangles
Maple and J Aims to Raise Awareness for Infertility Through Jewelry
44
Metaverse Medical Support Centers
TMRW Launched the World's First Medical Center in the Metaverse
43
Ocean-Supporting Eco Sneakers
SeaVees Debuts the Updated SeaChange Collection for World Ocean Day
42
Diminutive 3D-Printed Schools
This Madagascar School Was Constructed In Only Three Weeks
41
Affordable Rural Co-Housing Concepts
Charles Holland Architects Wins an Award with Its Concept
40
Athletic Performance Hijabs
Lululemon Launches the 'Performance Hijab' and the 'OTM Scarf Hijab'
39
Unique Solar-Powered Watches
California Watch Co Has Created a Long-Lasting Solar-Powered Watch
38
Mental Health-Supporting Sneakers
AFEW and ASICS Release the Thematic 'Uplifting Pack'
37
Mental Health-Supporting Crisps
Doritos Partnered with ReachOut on an Australian Health Initiative
36
Pride Month-Celebrating Fashion
Balenciaga Launches New 'Anybody Is Queer' Campaign and Capsule
35
Interactive Summer Murals
Jacquie Comrie's Interactive Mural is On Display at Shops at Don Mills
34
Rainbow Pride Landmarks
Exhibition Place Celebrates a Commitment to Diversity, Equity & Inclusion
33
Branded Food Insecurity Initiatives
Subway Canada and Food Banks Canada Launch Never Miss Lunch
32
Ocean-Celebrating Beauty Launches
Biossance is Partnering with Oceana for Ocean Day 2022
31
Exclusive Prideful Accessories
Peace Out Skincare and Happy Tears Offer Pride Products
30
Dog Rescue-Supporting Beers
The 'Buddy' American Lager Supports Local Dog Rescues In California
29
Celebratory LGBTQ Haircare Campaigns
The Pantene #BeautifuLGBTQ+ Campaign Promotes Self-Expression
28
Pride-Celebrating Pop-Up Events
Shaftesbury Announces a 'Pride in London' Pop-Up
27
Pride-Celebrating Controller Designs
Xbox Launches the 'Xbox Pride' Controller for Pride Month
26
Positivity-Focused News Aggregators
'Good News' Combats Today's Doom Scrolling Phenomenon
25
Pride-Supporting Sleep Series
Sunday Citizen Celebrates Pride with the Rainbow Throw and Pillow
24
Plant-Centric Meal Delivery Services
Mosaic Brings Tasty Vegan and Vegetarian Meals to Consumers
23
TikTok Scrolling Controls
TikTok's 'Screen Time Break' Feature Helps Users Curb Endless Scrolling
22
Flavorful Homegrown Cocktail Vendors
Country Luau is the Newest Canned Cocktail Distributor
21
Bartender-Supporting Whiskeys
Four Walls Whiskey Benefits Those in the Industry
20
Pride-Supporting Bakery Staples
Pop-Tarts Debuted its First-Ever Pride Box with Thaddeus Coates
19
Charitable Seltzer Distributions
Good Dogg's Seltzer Aims to Provide Service Dogs for Sick Youth
18
Pride Month Game Promotions
Dontnod Entertainment Made 'Tell Me Why' Free for Pride Month
17
Personal Safety Apps
'Just N’ Case' Ensures Loved Ones are Protected During Emergencies
16
Heatwave-Resistant Alkaline Batteries
Urban Electric Power Created a Rechargeable Alkaline Battery
15
Charitable Lipcare Campaigns
ChapStick's Pride Month Campaign Supports LGBTQ+ Communities
14
Unique Investigative Experiences
Unsolved Science Lets You Solve Puzzles with Natural Experiments
13
Charitable Stainless Steel Keyrings
Kojima Productions Releases the LUDENS PEACE MARK UNIT
12
Accessible Fast-Food Partnerships
McDonald's Partnered with RightHear in Israel
11
Pride-Celebrating Bike Collections
Schwinn Launched the 'Pride Artist Series' of Bicycles
10
Anti-Doom Scrolling News Features
Flipboard Announces the Launch of Its New 'For You' Feed
9
Ethically-Sourced Seasoned Salts
Rumi Spice Launched a Seasoned Salts Collection from Afghanistan
8
GPS Vehicle Safety Features
Jaguar and Land Rover Adopted What3Words Functionality
7
Cancer-Supporting Ping-Pong Games
Smashfest Returns to Toronto for its 10th Year
6
Truthful Indigenous Retelling Efforts
BBDO Canada is Retelling the Story of Pocahontas
5
Workplace Name Clarification Features
Slack Added a Name Pronunciation Feature for Profiles
4
Charitable Foundation-Supporting Tea
AriZona Beverages Debuts the 20-Ounce Tall Boy 'Red Tea'
3
Indigenous Garden Initiatives
June Marks the Honouring Memories, Planting Dreams Initiative
2
Pride Month Gaming Bundles
Itch.io Launched the 'Queer Games Bundle' to Support its Creators
1
Artistic Pride-Celebrating Juices
Pressed Celebrates Pride Month With Collaboration with Artists
Related Ideas
Summer Soda Brand Campaigns
Sprite 'Turns Up the Refreshment' With its Immersive Campaign
Elevated Kitchen Appliance Collections
SMEG Launches New Kitchen Appliances for the Summer Season
4/20 Marketing Campaigns
Fat Tuesday and Still G.I.N. By Dre and Snoop Limited Offer
Global Social Impact Initiatives
Reckitt Expands Its Catalyst Program in the US
Diversity-Celebrating Brand Campaigns
Champion Launches a Global ‘Champions for Champion’ Campaign
Movie-Themed Beverage Flavors
DRIPS by Pepsi Unveils Exclusive Wicked: For Good-Inspired Flavors
Citrusy Soda Cocktail Packs
Absolut Vodka & SPRITE is Launching in a Flavor-Forward Multipack
Holiday-Flavored Snack Chips
These PepsiCo Christmas Snacks are Arriving in the UK
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Fiesta-Focused Food Campaigns
Ortega® Extends Cinco de Mayo Celebrations with Seis de Mayo
Pride-Supporting Cosmetic Campaigns
Sephora and Haus Labs by Lady Gaga Partnered for Pride Month
Dirty Soda Drive-Thrus
Olipop's Pop-Up Served Spicy Pickle Sodas and Cereal Milk Sodas
Functionally Focused Dog Campaigns
The Honest Kitchen's Inflatable Dogs Challenge Beauty Standards
Gen Z-Themed Soda Campaigns
Pepsi Relation-Sips Showcase Small Gestures This Valentine's Day
Branded Apparel Vodka Campaigns
Smirnoff Partners with Aleali May for We Do Game Days
Delectable Innovative Snack Lines
David Dobrik Launches DOUGHBRIK's Wavers
Friendly Fandom Campaigns
Heineken Kicked Off Fans Have More Friends with a Fun Social Experiment
Multitasking Volunteer Initiatives
Heineken Fan Volunteers Applies a Rarely Used Employee Benefit
In-Game Pride Month Events
Riot Games is Hosting Pride Month Events in League of Legends
Remixed Flavor Snack Products
These PepsiCo Flavor Swap Snacks Intermix Familiar Products
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Cross-Industry Insight Networks
The Think Party Explores the Future of Socialization
Cheeky Food-Focused Soda Campaigns
The 'Share a Pepsi' Campaign Encourages Pairing with Food
Unhoused Individuals-Supporting Initiatives
Thrive Causemetics & Beauty 2 the Streetz Parttner
Musical Cafe Drink Ranges
The Pop & Bottle Wicked: For Good Range is Arriving with a Contest
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
THC-Infused RTD Launch Events
TeaPot Hosted a New Beverages Launch Event in Toronto on 4/20
Ultra-Flavorful Snack Collaborations
Van Holten's and Pringles Unveiled an Unconventional Product
Expansive Social Good-Focused Partnerships
Hyundai is Committed to Community Wellbeing
Soccer-Centric Soda Spots
Pepsi's 'Refresh the Game' Campaign Brings Soccer Icons Together
RTD Sparkling Adaptogenic Beverages
Mingle Mocktails Unveils 'Mingle Mood'
Soccer-Themed Snack Branding
These Mondelēz Products Get Fans Ready for the World Cup 2026
Fat Tuesday 4/20 Campaign
Nationwide Promotion with Still G.I.N. by Snoop Dogg & Dr. Dre
Social Media Follower-Celebrating Initiatives
Streets of Toronto Marks 600k Instagram Followers
Streaming Series Snack Chips
PepsiCo and Netflix Partnered on Squid Game-Themed Snacks
Functional Hydration Sodas
Strive Enters the Functional Beverage Market with a New Product Line
Game-Day-Ready Dog Campaigns
Blue Buffalo x Olivia Culpo Team Up for Football-Inspired Treats
Influencer Dog Treat Collections
Woof Gang Dropped a Collab with Three Beloved Social Media Dogs
Sensorial Soda Campaigns
Sprite's 'Hurts Real Good With Sprite' Targets Gen Z
Immersive Dairy-Free Summer Campaigns
So Delicious Dairy Free Debuts Dairy Free Your Mind™
Kindness-Focused Travel Campaigns
Global Child: Travel & Purpose Debuts a Qatar Episode
Revamped Beverage Marketing Platforms
Sprite Launches the It’s That Fresh Marketing Platform
Soccer Snack Collaborations
Mondelēz Partners with Athletes to Launch Limited-Edition Snacks
Unique Cannabis Packaging
Dogwalkers Launches a Twist on a Seasonal Staple with The Summer 6-Pack
Casual Cannabis-Infused Beverage Campaigns
Triple Debuts Its Laid-Back 'Turfing' Campaign
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
Extra-Vibrant Soda Packs
Poppi's VIBES Party Pack Gives Favorite Flavors a Limited-Edition Look
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
College Gameday Campaigns
Urban Outfitters' Good Game Amps Up School Spirit
Impactful Beauty Initiatives
Odele for Good Launches to Champion Women Through Entrepreneurship
Lager Popsicle Initiatives
Beer is Art Taps the Lager Popsicle Concept in Its Campaign
Foodie Charm Bracelets
Goodles Gave Expo West Attendees the Chance to Make Custom Charm Bracelets
Gen Z-Targeted Wine Campaigns
The I heart kinda Summer Campaign is Launching Soon
Heart-Warming Pet Owner Campaigns
The CESAR 'Love Like Crazy' Campaign Showcases Pet Owner Love
Alcohol-Free New Year Campaigns
DASH and Dry January Partnered on a New Campaign
Cocktail-Inspired Beers
Tip Top Cocktails' Kindred Spirits Series Explores Brewery Collabs
Soda-Inspired Drink Mixes
Jarritos x Taste Salud Teamed Up on Functional Powdered Drink Mixes
Prebiotic Mushroom Sodas
Good Dirt is a Fizzy Drink Fueled by Functional Mushrooms
Multisensory Dairy-Free Pop-Ups
The Pint of No Return by So Delicious Aims to Change Minds
Zero-Proof Festival Experiences
The Drinks with Benefits Festival Signals the Growth of the Market
Pride Month-Focused Mixology Events
Ilegal Mezcal and wayOUT Launch the celebratingYOU Campaign
Flavor Mashup Chips
Do The Right Thing Snacks, Rap Snacks and Snoop Dogg Launched Kettle Chips
Footwear-Based Father’s Day Giveaways
HEYDUDE Launches the 'Good Dude Giveaway'
Humorous Wet Wipes Campaigns
goodwipes Partnered with Hallie Batchelder on Wet January
Charitable Pet Food Partnerships
Sainsbury's and Battersea Dogs and Cats Home Have Partnered
Curated Discovery Stores
The Shelf Spotlights Emerging Food, Drink and Wellness Brands
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Moderate Drinking Campaigns
Athletic Brewing Company's Athletic January Celebrates Mindfulness
Rapper-Branded Hemp-Based Beverages
Snoop Dogg Expands Availability of Do It Fluid & Doggy Spritz
Pride-Celebrating Skincare Campaigns
Leland Francis is Running Its Thoughtful 2025 Pride Campaign
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Social Good Coffee Vans
Nespresso and Change Please Partnered to Help End Homelessness
Community-Focused Holiday Pizzeria Promotions
MOD Pizza Together for the Holidays is Festive
Thoughtful Ice Cream Campaigns
DOVE® Ice Cream's #MiniWinMonday Emphasizes Minor Accomplishments
Collaborative Domestic Violence Campaigns
Purina and Sarah Hyland Debut 'Courageous Together'
Social Responsibility-Aligned Corporate Marketing
GoodBrand Impact is a Newly Launched Agency
Food Service Employee-Focused Initiatives
SpotOn and Giving Kitchen Partner to Support Employees
Charitable Food Security Campaigns
Riunite Joins Forces with Meals on Wheels America
Activity Gear Billboards
Ocean Spray's Reclaim Happy Hour Activation Got Australians Up & Moving
Expansive Pride Activations
Smirnoff is Amplifying Its Support for the 2SLGBTQI+ Community
Thirst-Focused Innovative Summer Activations
Mountain Dew Launched 'Thirst Guards' Campaigns
Perks-Filled Activations
The Really Good Mood Machine by Uber Shares Feel-Good Surprises
Gluten-Free Puff Snacks
Tasty Vibes Unveils the New Giant Puff Snacks Across Stores
Bright Brand Identity Updates
Big Hug Becomes a Purpose-Driven Brand with Bold Rebrand by JDO
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Vodka LGBTQIA+ Initiatives
Absolut x Paris Hilton Celebrate Pride at the OUTLOUD Music Festival
Low-Cost Summertime Merchandise
The Dollar General Summer Collections are Arriving This Month
Outdoor Cooking-Focused Campaigns
Solo Stove Debuts the 'Squash the Beef at the Big Game' Campaign
Pride-Inspired Cannabis Campaigns
Mfused Launches the Celebratory High on Pride Campaign
Travel-Focused Summer Campaigns
good2grow Debuts National Sweepstakes & Partners with Pack Up + Go
Accessible Design Campaigns
Canva's Really, Really Good Design Transformed a Sandwich Business
Menu Discovery Challenges
Original ChopShop's Feel Good Foodie Challenge Rewards Menu Exploration
Canine-Friendly Sporting Events
Mars, Incorporated Will Delight Pets and Their Owners This Summer
Balancing New Year Campaigns
Recess' You Don’t Need A New You Challenges Tired January Marketing
Collaborative Seasonal Drinking Campaigns
Fat Tuesday and 818 Tequila are Ready for the Summer
Exclusive Co-Created Collaborations
Target Unveiled the Second Iteration of Good & Gather Collabs
Community-Centered Rooftop Events
Heineken's Rooftop Revival Turned Building Tops into Social Hubs
Social-First Hosting Campaigns
Out Host with Hisense Responds to the Rise of Home Viewing Parties
Seasonal Grocery Aisle Launches
Sainsbury's 'Taste the Difference' Range Appeals to Summer Foodies
Inclusive Soccer Tournament Partnerships
Goya Foods Joins the 2025 Genuine Cup as a Sponsor
Seasonal Social Good Sandwiches
Urban Eat and Teenage Cancer Trust Partnered for the Holidays
Mid-Strength Marketing Pushes
6Percent, Small Beer And Quarter Proof Launch Mid-Strength March
Simplified Food Campaigns
gusto! Relaunched its Feel Good Flavor Mission
Community-Driven Loyalty Programs
Salad House Turned Guest Spending Into Local Donations
Festival-Themed Retail Snack Campaigns
Kellanova Announced Flavour Fest ’25 in the UK
Charitable Hunger Relief Initiatives
Halo Top Makes a Charitable Contribution to Food Banks Canada
Digital Dog Shelter Campaigns
Rare Breed Has Initiated the Charitable Treat Your Shelter Promotion
Pride-Celebrating Intimacy Oils
Graydon Skincare Donates to 2-Spirited People of the 1st Nations
Celebrity-Signed Rolling Trays
SWED.com Leverages Snoop Dogg's Cultural Influence
Charitable Children-Focused Initiatives
Kidoodle.TV Concludes Its 'A Wish A Week'
Social Good Clothing Campaigns
ZigZag and The Salvation Army Partnered to Prevent Fashion Waste
Expansive Summertime Cannabis Products
Squier's Speciality Elixirs Launched a Large Product Range
Sober Dance Parties
Daybreaker and FlavCity are Teaming Up to Host a Record-Breaking Event
World Hunger Day Events
ZiMad Partnered with The Hunger Project on New Events in its Games
Ramadan-Focused Tech Campaigns
Hisense Delivers 'Innovation That Brings Us Together This Ramadan'
Co-Branded Mother's Day Products
Sober(ish)™ and the Happy Can Join Forces for Mother's Day
Charitable Influencer-Targeting Campaigns
Puresport Runs the 'Thrift It Back' Campaign
Habit-Building Non-Alcoholic Challenges
Boisson and Sunnyside Run the Dry(ish) January Challenge
Dog-Honoring Fundraising Campaigns
Universal Joint is Running Its Dogust Campaign in August
2SLGBTQIA+ Youth-Focused Fundraising Campaigns
NIVEA Canada Renews Partnership with pflag Canada
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Branded Social Impact Initiatives
Youth To The People Unveils the Community To The People Program
Curated Pet Subscriptions
Genius Dog's Limited Monthly Boxes Create Moments Between People & Pets
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Charitable Camp Initiatives
Tim Hortons' Annual Camp Day Initiative Returns on July 16
LGBTQ+ Community-Owned Distillery's
Queer Spirits is Crowdfunding to Create a New Kind of Space
Sports-Focused Diversity Initiatives
FC Barcelona Celebrates European Diversity Month
Charitable Qsr Campaigns
A&W Canada is Running the Burgers to Beat MS Day Campaign
Anniversary-Celebrating Sweepstakes Campaigns
Swig Marks Its 16th Anniversary with a Sweepstakes
Supermarket Charity Partnerships
Aldi UK and Neighbourly Partnered to Support Summertime Meals
Human Trafficking Awareness Campaigns
BODYBAR Pilates Runs the BODYBAR Does Good Campaign
Award-Winning Craft Spirits Hubs
The Good Craft Co. Wins at ProWine Mumbai 2025
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Charitble Children-Supporting Initiatives
Dunkin’ Joy in Childhood Foundation Donates $1.6 Million
Charitable Children-Focused Bed Initiatives
DaBella Supports Sleep in Heavenly Peace Efforts
Optimism-Focused Charitable Campaigns
LG Electronics Canada Ran the Optimism Meter Campaign
Digital Fundraising Competitions
Headquarterz Launched the Community Cup
Promotional Partnership Promotions
Savvy Sliders Teams With Girl Scouts For Cookie Discount
Social Good Gifting Ranges
The Virgin Experience Days Gifts for Good Collection is Purposeful
Purpose-Driven Brand Contests
Publicity for Good is Supporting Goodness with Its Contest