My inner cowgirl gets excited every year when the CMA Awards roll around, as it's an excuse to immerse myself in the music that reminds me of living back west.
The 42nd annual Country Music Awards, George Strait took home the award for Single of the Year and Album of the Year; Kenny Chesney won Entertainer of the Year (for the fourth time); Sugarland was award Vocal Duo of the year; Brad Paisley won Male Vocalist of the Year and not surprisingly, his co-host for the night, Carrie Underwood won Female Vocalist of the Year.
With all the buzz over the CMA Awards, I can't help but think about country living, so to celebrate, the slideshow below pays tribute to a few of my favourite western themed innovations.
Giddy Yup!
49 Country and Western InnovationsTo Celebrate the CMA Awards
48
Equestrian Exercises
JOBA Presents Virtual Horseback Riding
47
Redneck Mansion
46
Horseshoes for Humans
Ponyplay Iron-Clad Shoes
45
Toyota Hybrid Pick-Up Truck
A-BAT Mobile
44
Hippy Cowboy Fashion
Ashton Kutcher for Pepe Jeans London Fall 2008
43
World's First Hybrid Pickup Truck
2009 Chevy Silverado
42
Redneck Houseboats
DIY Lake House
41
High Class Cowgirl Fashion
Hermes Spring 2009
40
Super Stretch Trucks
Redneck Limos?
39
Fake Taxidermy Part IV
Blow-Up Moose Trophy
38
Runway Cowboys
Jean Paul Gaultier Spring 2009 Menswear
37
Redneck Rollercoaster
A Ride Hooked Up to The Outside of Your Car
36
Wooden Taxidermy
Vlaemsch Plywood Trophies
35
Horses with Hair Extensions
Equine Glamour Shots by Julian Wolkenstein
34
Cow Inspired Shoes
Nike Fur Sneakers
33
Extendable Truck Bed
Extender Elastruck
32
Cowboy Couture
Givenchy Brings Chaps to Spring 2009 Paris Show
31
Chic Urban Hen Houses
The Chicken Eglu
30
Supercars for Horse Trainers
Rousch Technologies Volvo
29
$15M Opryland Lookalikes
Faith Hill and Tim McGraw Test Real Estate Market
28
Stereotyping Ads
Are These VIP Magazine Ads Homophobic?
27
Hick Towns Getting Hip
Small Towns Adopting Lofts, Chic Bars, Hip Cafes
26
Country's Cooler Online
Brad Paisley On YouTube
25
Redneck Cooking
10 Awesome Tailgating Gadgets
24
Rocking Horse Toilets
Perry Dixon's Saddle Toilet
23
Redneck Spoof Commercials
Brad Pitt (Imposter)'s Beer Lies Viral
22
Horse-Powered Hybrid
Fleethorse Naturcar
21
Badass Breast Support
Tacky Jacket Chaps
20
Fake Taxidermy Part VII
Antler Lights by Jason Miller
19
$154,350 Stadium Seats
Dallas Cowboys Billion Dollar Stadium
18
Crossing America on Horseback
Cowboy's Point: Enjoy Life in the Moment
17
Redneck Road Signs
Hitch Hands
16
Agricultural Art
The Sarah Palin Corn Maze
15
Fashion Horse Race
Designers Compete for the Caulfield Cup in Australia
14
Farmer Fashion Get Hot
John Deere Challenges Levi, Diesel
13
Actors Turned Country Singers
Kevin Costner Covers “Cowboys and Indians”
12
Patterned Animal Dishware
Cow-Shaped Creamers
11
Cornfield Maze Craze
Fall Festivities in the Country
10
Lawnmower Racing
Grasscar Mower Sports for Rednecks
9
Rawhide Seating
The Cow Hide Chair
8
Gadget Holsters
Perfect for Geek Cowboys
7
Celebrity Junkfood
Tim McGraw Corn Chips
6
Fake Taxidermy Part V
White Antler Candelabra
5
Goofy Euro Southern Rock
The Red Army Choir & The Leningrad Cowboys
4
Hollywood Operas
Brokeback Mountain to Become Opera
3
Hick Vocalists
Three Redneck Tenors
2
Lasso Clothes Hanger
"Catching the Wild" Wardrobe
1
Redneck BBQ Branding
The Road Kill Griddle
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Barmen 1873 Bourbon Pays Homage to Lainey Wilson
Shimmering Reusable Drink Carriers
The Stanley Dream Weaver Collection is Limited-Edition
Artist-Inspired Custom Whisky Blends
Johnnie Walker Brings Art and Personality to Whiskey
Body Paint Fashion Campaigns
The Miley Cyrus Maison Margiela Campaign Boasts Avant-Garde Themes
Printed Stoneware Dinner Sets
The Pioneer Woman Celebrates 10 Years with an Expanded Product Line
Modernized Whisky Designs
The Macallan Elevates Brand Identity Across its Core Collections
Exclusive Western-Inspired Activations
The Amex Stagecoach Activation Features a BÉIS Belt Bag
Western Rodeo-Inspired Pop-Ups
The BÉIS Rodeo was an Interactive Stagecoach Pop-Up
Singer-Collab Bright Limited Mixers
Kitchenaid Introduces Taylor Swift–inspired Stand Mixers
In-Person Gallery Experiences
Whataburger Museum of Art Brings Fan Creativity to Life at SXSW 2025
Collaborative Cowboy Boots
Lucchese Bootmaker x Dallas Cowboys Launch a Unique Collection
Curated Sustainable Home Essentials
Rocky Barnes x Coyuchi Debut 'The Place Where Nature Dreams'
Heartwarming Bank Campaigns
Chase's Next Thing You Know Campaign Captures a Full Life
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
New Year-Honoring Tech Accessories
The CASETiFY Year of the Horse Collection is Gifting-Ready
City-Inspired Beauty Looks
Ulta Beauty is Sharing Curated Looks for Cowboy Carter Tour Stops
TV-Themed Anniversary Candle Collections
Candier® Celebrates The Golden Girls
Playful Showgirl-Inspired Apparel
SHEIN Taps Into The Life of a Showgirl with Vibrant Pieces
Milk Dunking Ritual Campaigns
Oreo Cows Campaign Highlights Cookie and Milk Pairing
Country Restaurant Brand Refresh
The Cracker Barrel Rebrand Has a Simple Logo with a New Fall Menu
Handcrafted Western Boot Styles
Tecovas Unveils the 'Cartwright' and 'Dean' Boot Styles
Musician-Supported Cosmetic Brands
M•A•C Welcomes Chappell Roan as a Brand Ambassador
Understated Men's Knitwear
Buck Mason's AW25 Herdsman Sweater Collection is Effortlessly Cool
Adorable Mother's Day Charms
James Avery Artisan Jewelry Released Its 2026 Mother's Day Collection
Chinese Astrology-Inspired Accessories Lines
Bellroy Launches the Year of the Horse Capsule
Barn Home Transformation
From a Forgotten Barn to a Peaceful Country Home
Gallery-To-Gallery Culturral Partnerships
Emerson Bailey Partners with Shiprock Santa Fe
Cinematic Auto Marketing Campaigns
Mazda Debuts the '5 Sides of the All-New CX-5' Film
Jingle-Inspired Holiday Collabs
JCPenney x iHeartRadio Jingle Ball Collection is Ideal for Gifting
Award-Winning Single Malt Whiskies
Glenfiddich's Expressions are Recognized with Multiple Awards
Bold Baseball-Inspired Whiskeys
Buffalo Trace Distillery & Chris Stapleton Debut Traveller Whiskey
Music-Legend-Inspired Vintage Tequilas
Código 1530 Unveiled the 'Cowboys and Dreamers' Añejo
Exclusive VIP Hotel Experiences
Marriott Bonvoy is the Official Hotel Partner for Beyoncé’s Tour
Tribute-Paying Luxury Fashion Campaigns
Mcqueen's Pre-Fall 2025 Campaign is Set in Coach & Horses
Affordable Celebrity-Endorsed Kitchenwares
The Dolly Parton Kitchen Collection 2025 is Chic
Symbolic Horse-Motif Tequilas
Don Julio 1942 Unveiled the Year of the Horse Edition
Equestrian-Inspired Jewelry Pieces
kWIT is Ringing in the Lunar New Year
Food Personality Apparel Lines
QVC and Ree Drummond Launch the Ree by The Pioneer Woman Collection
Cinematic Denim Campaigns
Levi’s Enlists Shaboozey and Matty Matheson to Reimagine Western Staples
Country Star-Backed Eyewear Collabs
Blenders Eyewear Taps Alana Springsteen as Brand Ambassador
World Whisky Day Celebrations
The Balvenie Calls Attention to Its Cask Finishes Range
Hair Repair-Focused Campaigns
Pantene's New Campaign Celebrates Southern Hair With a Summer Twist
Contemporary Glass Art Experiences
Maker's Mark Has Elevated Its Star Hill Farm Visitor Experience
Indigenous-Owned Self Care Brands
RavenSong Offers Gift Sets Rooted in Heritage and Tradition
Festival-Inspired Cocktail Kits
Código 1530 Introduces a 'Stagecoach Margarita Cocktail Kit'
Multipurpose Beauty Booster Campaigns
The Many-Trick Pony Features a Horse Voiced by Rebecca Black
Diner-Style Whisky Pop-Ups
Crown Royal Blackberry is Popping Up at Crown Royal Pancake Palace
Celebrity Denim Capsule
Dolly’s Joleans Collection Reimagines Good American Denim
Denim Cowboy-Inspired Campaigns
Levi's Taps Beyoncé for the Final Chapter of REIIMAGINE Campaign
Banshee-Inspired Fashion Collections
McQueen’s Spring 2025 Ad Campaign Embraces Irish Folklore
Dining-Seat-Inspired Cowboy Boots
Chili’s x Tecovas Launch the Limited-Edition 'Booth Boots'
British Countryside-Inspired Holiday Campaigns
The Miu Miu Holiday 2025 Campaign is Sophisticated
Country Star-Collab Glamorous Denim
Good American and Dolly Parton Launch the Joleans Range
Heritage-Inspired QSR Ranges
The Chick-fil-A Newstalgia Lineup Pays Homage to the Brand's History
Western-Inspired Footwear Collaborations
Dr. Scholl’s and Wrangler Launch Capsule Collection
Anniversary-Celebrating Guitar Manufacturing Divisions
Yamaha Corporation Marks 60 Years of Craft
Celebratory Beverage Ads
Miller Lite’s ‘Legendary Stories’ Campaign Celebrates 50 Years
Spirited Songstress Campaigns
Johnnie Walker x Sabrina Carpenter Shares Whisky cocktails
Latin Artist-Endorsed Back-To-School Collections
JCPenney Joins Forces with Joaquina on a New Line
Awards Season Ice Creams
Baskin-Robbins Grahammy Ice Cream Celebrates the Grammy Awards
Drink Coaster Phone Cases
The Ultimate Signal-Free Party by Captain Morgan Encourages Presence
Heritage Fast-Food Items
Shania’s Sides Brings All Dressed Flavor & Keepsakes to Mcdonald’s Canada
Ticketed Collector Bourbon Releases
Copper & Kings Partners with Louisville Kings
Curated Derby-Approved Recipes
Churchill Downs Joins Forces with CAFÉ, Caroline Chambers & Others
A-List Kitchen Accessories
Carnation's Red Carpet Recipe Collection is Made from Red Carpet Fabric
Cowgirl-Chic Fashion Capsules
Akira Turns Heads with the Rodeo Ready Fashion Collection
Performance-Driven Competitive Attires
Columbia Sportswear Dresses the US Curling National Team
Small-Batch Handcrafted Wine Sweepstakes
The Federalist Wines Launches 'Wine Country Quest'
Community-Powered Social Media Competitions
Palmstreet Has Introduced the Palmie's Choice Awards
Regional Culinary Identity-Inspired Menus
Culver's Reveals a "Forward-Looking Menu Strategy"
Commemorative Nostalgic Milk Campaigns
The Got Milk? Creators Launch a Commemorative Project
Country Music-Inspired Apparel Campaigns
TravisMathew Taps Alana Springsteen and Dylan Gossett
Music Awards Spa Experiences
Lush Cosmetics Partners with the JUNO Awards on a Special Experience
Everyday Cowboy-Inspired Apparel
Z SUPPLY x Diamond Cross Ranch Drop a Second Collection
Swicy Cowboy Boots
Bush's Beans and The Surgeon Collaborated on Custom BeanBQ Boots
Modern Western Lines
Austin Post Launches the Permanent Collection Inspired by Everyday Americana
Creativity-Celebrating Social Media Awards
The Instagram Rings Award Honors Exemplary Creators
Collaborative Whisky-Branded Streetwear
Crown Royal, Bun B, and PURPLE BRAND Debut a Capsule
Music Event-Supporting Partnerships
BACARDÍ Rum Partners for the 2025 MTV Video Music Awards
Artisan Cheese Gifts
The Dairy Farmers of Wisconsin Cheese Gift Baskets are Here for the Holidays
Southern Haircare Campaigns
Pantene's 'Fixins For Country Fried Hair' Stars Kelsea Ballerini
At-Home Happy Hour Campaigns
Grant's Whisky Celebrates National Happy Hour Day
Music-Driven Hospitality Concepts
W Montréal and Billboard Launch Billboard Live at W Montréal
Hospitality-Inspired Bourbon Collabs
Old Fitzgerald x Gail Simmons Present a Concierge Experience
Renovated Rural Farmhouses
A Place in the Country Renovates a 17th-Century Farmhouse
Music Awards-Inspired Promotional Events
Johnnie Walker Hosted an Activation for the Grammys
Artist-Inspired Stand Mixers
KitchenAid is Giving Away 12 Tangerine Twinkle Stand Mixers
Immersive Summer-Ready Events
Trius Winery is Hosting a Special Event — Party in the Vineyard
Whiskey Brand-Backed Auctions
Wyoming Whiskey Auctions Off a Symbolic Limited-Edition Bourbon
Social Persona-Liked Whisky Cocktails
Grant’s Whisky is Being Cheeky for the Holidays
Western-Style Bottle Openers
The Umbra Rodeo Buddy Bottle Opener Decor Highlights Utility
Black Athlete-Honouring Whiskeys
Old Hillside Bourbon Company's The Trifecta Honours Horse Racers
Margarita Flavor-Inspired Competitions
Taco Cabana Marks National Tequila Day with a Competition
Flavorful All-Dressed Fries
McDonald's Canada and Shania Twain Collaborated on Shania's Sides
TV Personality-Supported Beverage Campaigns
Lucky Energy Drink Taps Brittany Cartwright
Archival Packaging Revivals
Chick-Fil-A Newstalgia Marks an 80th Anniversary Rollout
Witty Whisky Campaigns
Johnnie Walker x Sabrina Carpenter Drop a Nostalgic Whisky Ad
Community-Driven Taco Competitions
TacoTuesday.com is Running the Golden Taco Awards
Interactive Music Awards Livestreams
The Skip Orange Carpet is Happening Ahead of the JUNOS
Luxurious Nominee Gift Bags
Distinctive Assets is Spotlighting Its 'Everyone Wins' Gift Bags
Award-Winning Hispanic Dairy Products
Marquez Brothers International Receives Multiple Awards
Founder-Celebrating Brand Campaigns
The Laura Ashley Brand Commemorates Its Founder's Birth
Cheeky Cow-Inspired Qsr Campaigns
Chick-Fil-A Continues Its Iconic Eat Mor Chikin Campaign
Rodeo-Ready Whisky Cocktails
SirDavis American Whisky is an Official Houston Rodeo Sponsor
Chinese Artist Designed Cognacs
Rémy Martin x Xue Song Unveil a Limited-Edition XO Collection
Local Celeb-Approved Clothing Lines
Tractor Supply Company Partners with Molly Yeh on a New Line
Singer Holiday Decor Series
Dolly Parton’s Heart & Home Holiday Range Brings Festive Comfort
Chinese Wine Awards
Wynn Signature Chinese Wine Awards are Returning for Their Third Year
Award-Winning Gouda Cheeses
Marieke Gouda Receives Six Medals at the World Championship
Year-Long Anniversary Promos
Chick-fil-A Launches Menu Items and Sweepstakes for its Anniversary
Ten-Day Culture Tours
Trafalgar's Travel Guide Features Curated Music and Cuisine Destinations
Plush Brand Music Partnerships
Squishmallows Joined the JUNO Awards as a Platinum Partner
Agricultural Education-Supporting Initiatives
Culver's Launches Its Annual Scoops of Thanks Day
Cow Print Hybrid Loafers
Air Jordan Presents its New Patterned Loafer Mule Model
Indulgent Wintertime Macaroni Bowls
Cowboy Chicken Mac-n-Cheese Bowls Come in Three Rich Flavors
Celebratory Innovation Coins
The United States Mint 2026 $1 Innovation Coins Come in Four Designs
Gift-Ready Goat Milk Caramels
The Big Picture Farm G.O.A.T. Gift Box Has 50 Pieces
English Countryside Retreats
Pitchup Offers Accommodations Inspired by the World of Austen Novels
Canadian Beef Contests
Canada Beef Has Launched the Best Canadian Beef Dishes Contest
Unique Pen-Brand Sweepstakes
Zebra Pen Reprises its #PathToSelfExpression Songwriting Sweepstakes
Country Singer-Approved Spirits
Duck Club Bourbon Was Launched by Riley Green
Designated Event Autograph Pens
Sharpie® Was Spotlighted at the 2025 American Music Awards
Canadian-Honoring Music Events
The Canadian Sync Awards Celebrates its 10th Year at NXNE
Nostalgic Celebrity-Supported Beverage Campaigns
Clearly Canadian Recently Revived Its Brand
Global Destination Awards
Air Canada Vacations Launches the 'Travellers’ Top Picks Awards'
Surprise Album Reveals
The Life of a Showgirl Launches with a Countdown and a Bold Orange Look
Festive Americana Artwork Decor
The Norman Rockwell for Pottery Barn Collection Embraces Nostalgia
Cheeky Prom-Inspired Contests
Duck Brand Hosts Its Annual Stuck at Prom Scholarship Contest
Exclusive Branded Seasonal Gatherings
Chrome Horse Society Collaborated with BDXY Studio
Comfort-Focused Beef Campaigns
National Cattlemen's Beef Association Promotes Beef Consumption
Award-Winning Handcrafted Cheeses
St. Marys’ Stonetown Artisan Cheese is Made with Raw Milk
Flavor-Fused Whiskys
The Glenlivet Rum and Bourbon Fusion Cask Selection is a Category-First
Wine-Themed Folk Culture Festivals
Xinhua Silk Road's Event Focused on Wine Traditions
Concealed Cowboy Belt Buckles
The Ford Truckle Belt Buckle Hides a Car Key-Fob Within Its Design
Southern-Inspired Summer Salads
Mandy’s Launches Two Gourmet Salads that Evoke Southern Charm
Celebrity-Supported Holiday Games
Post Malone Will Perform at the Thanksgiving Day Football Game
Creative Community-Celebrating Events
Frederick Arts Council Marks 50 Years of Creative Community
Romantic Regional Cheese Gifts
Wisconsin Cheese Wedges of Love are Here for Valentine's Day
Tradition-Inspired Holiday Cooking Guides
Wyda Presents Techniques Across Five Cultural Traditions
Commercial-Transformed Artful Galleries
New Affiliates Designs the Canyon Museum Space