The August 2020 sports trends cover a wide range of concepts that elevate the experience for athletes, sports fans, or those who enjoy physical activity. As the world slowly adjusts to the new normal navigating through the pandemic, there are brand new structures set in place.
A great example this month is by Liteboxer, which guides boxing workouts in the safety and comfort of one's own home. It lights up, as referenced in its namesake and guides trainers where to punch with an additional pad by the bottom for more bodywork. Another great sports trend this month is by the NBA league and the change in uniform as it resumes in Orlando, Florida. The jerseys will showcase social justice statements to bring awareness to the Black Lives Matter movement.
Top 45 Sports Trends in August
46
Water-Filled Workout Equipment
The 'HydroCore Bag' Works for Core and Strength Training
45
Avid Athlete Backpacks
The Flag Nor Fail (H2)Bro Backpack is Ready for the Gym
44
Affordable Activewear Collections
Target's All in Motion Line is Catered to Men, Women, & Children
43
Wheel-Free Trampoline Scooters
The InDo The Trick Scooter Enables All Kinds of Tricks
42
Versatile Stylish Cycling Kits
Machines for Freedom Feature Women's Cycling Kits for All Occasions
41
Twisting Ab Workout Devices
The 'TrosssMolly' Abdominal Workout Wheel Can be Brought Anywhere
40
Lush Vintage Suede Sneakers
Nike's Blazer Mid 77 Gets a Healing Jade Colorway Update
39
Exclusive All-White Sneakers
Roger Federer and On Release a 1,000 Pairs of the Roger
38
Exoskeleton Exercise Equipment
The 'ExoHinge' Resistance Trainer Weighs in at Just 2.5 Pounds
37
Customizable Aerobic Workout Platforms
The Escape Fitness STEP System is Ideal for Anyone to Use
36
Microcomputer-Equipped High-Tech Running Shoes
ASICS is Releasing Its Orphe Running Shoe
35
TCM-Inspired Activewear
This Ghost Flower Collection Was Inspired by Chinese Medicine Teachings
34
Luxury Streetwear Surfboards
The Shawn Stussy x Dior Surfboard is Expertly Finished
33
Herbal Muscle Relief Salves
Urb Apothecary's Muscle Joint Salve is Infused with Healing Herbs
32
Home Boxing Trainers
The Liteboxer Uses Green Lights to Guide Users Through Virtual Workouts
31
Compact Survival Kit Lamps
The VSSL Camp Supplies Mini Features Practical Essentials
30
Street-Inspired Colorful Sneakers
size? Launches the Air Zoom Spiridon Cage 2 Inspired by Carnaby
29
Connected Aerobic Breathing Devices
The Airofit Breathing Trainer Tracks Athletic Performance
28
Virtual Crowd Beer Promotions
Michelob Ultra Launched Virtual Crowd Promotion with the NBA
27
Olympic-Exclusive Sneakers
The Nike Air Presto AUS from 20 Years Ago is Enjoying a Public Release
26
Fitness Brand Streaming Partnerships
The Peloton App is Now Available to Stream on Roku in Canada
25
Customizable Strength Training Sets
The BowFlex SelectTech ST2080 Offers Up to 80 Pounds of Weight
24
Nostalgic Baseball-Themed Ketchup Ads
HEINZ Helps Bring the Ballpark Home to Fans with Its New Kit
23
Streetball-Honoring Sporty Capsules
Jordan Brand Introduces the Quai 54 Collection for 2020
22
Digital Fan Experiences
The NBA Will Rely on Microsoft Teams to Create Virtual Crowds at Games
21
Child-Friendly Swimming Boards
The Havospark Sharki Motorized Swimming Kickboard is Easy to Use
20
Sleek Tonal Skate Sneakers
Nyjah Huston and Nike SB Launch the New Nyjah Free 2s
19
Spring-Ready Running Gear
Nike Running Releases the Run Division Capsule for the SS20 Season
18
Reward-Based Walking Apps
The StepSetGo App Gives You Access to Special Products and Discounts
17
Virtual Olympian Events
Airbnb, IOC & IPC are Hosting a Virtual Olympics-Inspired Event
16
Motivating Exercise App Features
Peloton Quests Includes a New Gamified Feature for the Mobile App
15
Women's Basketball League Bubbles
WNBA Resumes Its Season at the IMG Academy
14
Raw Silk Travel Towels
The SHIN JARDBO is Highly Functional, Biodegradable and Hypoallergenic
13
Cream Tonal Performance Shoes
HOKA ONE ONE's New Bondi L Sneaker Comes in an Earthy Tonal Palette
12
Collective Insurance Providers
Laka Caters to Cyclists, Boasting Both Bicycle & Recovery Insurance
11
Digitally Rendered Crowd Partnerships
Fox Sports Will Broadcast MLB Games with Digital Crowds
10
Isolated Soccer League Games
The MLS Bubble Hosts Teams and Takes Place in Orlando, Florida
9
Women-Empowering Sports Ads
ASICS' Her Heritage Collection is Inspired by Generations of Women
8
Virtual Cycling Tours
Professional Cyclists Will Be Competing in a Virtual Tour De France
7
Zombie-Inspired Fitness Games
FIX Health’s The Outbreak App is Geared Toward Employee Health
6
Patriotic City-Honoring Apparel
Peloton Launches a Patriotic Canada Day Collection of Apparel
5
Gamified Exercising Video Series
Sciplay & Craig Ramsay Launch the Fitness & Slots Youtube Channel
4
Sports Livestream Partnerships
BT Sport and Sportradar Partnered to Stream a Play-Off Match
3
Diversity-Focused Sports Leagues
NBA Players Will Be Allowed to Wear Social Justice Statements
2
Exercise-Based Video Games
The Ring Fit Adventure by Nintendo Delivers an Entertaining Workout
1
Isolated Hockey League Games
The NHL Bubble Ensures that the Primary Focus is Healthy and Safety
Related Ideas
Elevated Upcycled Camping Pods
This Camping Pod at Culture Campsite Offers a Cozy Tent Alternative
Mobile Campsite Equipment
Luno Brings #VanLife to All With its Portable and Durable Equipment
Efficient Elevated Camping Tents
The Kamp-Rite Tent Cot Gets Campers Off the Ground
Instantaneous Setup Camping Tents
The Decathlon 2-Seconds Easy Tent is Ready for Use in a Moment
Water-Filled Workout Equipment
The 'HydroCore Bag' Works for Core and Strength Training
Avid Athlete Backpacks
The Flag Nor Fail (H2)Bro Backpack is Ready for the Gym
Affordable Activewear Collections
Target's All in Motion Line is Catered to Men, Women, & Children
Emissions-Free Glamping Trailers
The Bowlus Road Chief Performance Edition is Well-Appointed
Elegant Tech Brand Scooters
The Conceptual Dyson 'Moovo' Scooter Imagines a New Product
Versatile Stylish Cycling Kits
Machines for Freedom Feature Women's Cycling Kits for All Occasions
Antique-Style Camping Accessories
The Barebones Living Vintage Flashlight Has Modern Components
Revived American SUV Models
The 2021 Ford Bronco will Come in Three Model Choices
AR Sneaker-Coloring Zines
'Create with Air Max' Digitally Customizes Nike Sneakers
Superheroine Cosmetic Collections
Revlon x Wonder Woman 1984 Features Classic Revlon Products
Collapsible Tripod Camping Stoves
The Herbet Portable Stove Has an Award-Winning Design
Chaotically Stylish Sneaker Collections
The Nike 2020 ISPA Collection Includes Five Styles
Lush Vintage Suede Sneakers
Nike's Blazer Mid 77 Gets a Healing Jade Colorway Update
Folding Dual-Mode Electric Bikes
The HIMO Z20 eBike Offers Riders a Dynamic Experience
Waterproof 3D-Printed Shoes
The 'Bisca360' Shoe are High-Tech and Ultra-Resilient
Condiment-Inspired Sorbet Kits
Heinz Creamz Explore Unusual Frozen Dessert Flavors
Exclusive All-White Sneakers
Roger Federer and On Release a 1,000 Pairs of the Roger
Diamond-Like Camouflage Tents
This New Heimplanet Cave Tent Highlights a Stylish Finish
Home Camping Boxes
Shake Shack's Shack Camp Box Shares Six Weeks of Activities
Customizable Aerobic Workout Platforms
The Escape Fitness STEP System is Ideal for Anyone to Use
Rugged Indestructible Traveler Packs
The MVB Life & Living Backpack Has a Durable Design
Social Storefront Platforms
sellit by PLANOLY Helps Small Businesses Sell Via Social Media
Curated E-Commerce Campaigns
eBay Canada Celebrates Its 25th Anniversary with Canadian Tastemakers
Three-Dimensional Fashion Lookbooks
UNDERCOVER's New 2020 Collection is Inspired by This Year
Vegan Tennis-Inspired Sneakers
The Roger is a Plant-Based Sneaker by On & Roger Federer
3D-Machined Keychain Carabiners
The HyperLink Titanium EDC Carabiner Has a Solid, Durable Design
Ultra-Compact Camping Chairs
The 'Campster' Full-Height Ultralight Chair Supports Comfy Resting
Ultra-Accurate Depth Cameras
The Intel RealSense D455 Promises Precision and More
Musician-Fronted Teaser Videos
The Thom Brown Spring/Summer 2021 Capsule Features Moses Sumney
Fitness Trainer Wearables
The Polar Unite Fitness Watch Keeps Athletes Motivated
Street-Inspired Colorful Sneakers
size? Launches the Air Zoom Spiridon Cage 2 Inspired by Carnaby
Connected Aerobic Breathing Devices
The Airofit Breathing Trainer Tracks Athletic Performance
Heart Rate Sneaker Raffles
Heartbeats 4 Sneakers Prevents Bots from Auto-Purchasing
Crisp Apple-Inspired Beers
The Busch Light Apple Was Launched Using a Tech-Inspired Campaign
Bot-Proof Raffles
Klarna's High Tech Smoooth Raffle Proves to Be a One-of-a-Kind Experience
Vegan-Friendly Dessert Protein Snacks
The New Barebells Vegan Protein Bars Come in Two Flavors
Vibrant Vegan-Friendly Sneakers
Jaden Smith Launches His own New Balance Vision Racer Sneaker
Olympic-Exclusive Sneakers
The Nike Air Presto AUS from 20 Years Ago is Enjoying a Public Release
Fitness Brand Streaming Partnerships
The Peloton App is Now Available to Stream on Roku in Canada
Virtual Business Festivals
Time Out & Instagram Hosting an Independent Business Showcase
Swimming Dolphin Robots
Edge Innovations' Realistic Dolphin May Replace Cetaceans in Captivity
Lightning-Inspired Branding Sneakers
Nike's Euro Tour Air Force 1s Are Spotlighted by Its Swoosh
Bold Tonal Globally-Inspired Sneakers
The Nike Worldwide Pack Features a Bold Color Palette
Spring-Ready Running Gear
Nike Running Releases the Run Division Capsule for the SS20 Season
Temperature-Tracking Entryway Systems
The ATN Thermal Entry Wizard Has a Touch-Free Design
Ultra-Fine Dewy Mists
The Dewy Milk Mist Delivers a Sophisticated, Luminous & Hydrated Glow
Conveniently Canned Gin Cocktails
The Opihr Gin Ready-to-Drink Gin & Tonics will Launch in August
Age Diversity Underwear Ads
The Knix 'Age Doesn't Matter' Campaign Celebrates Beauty at Any Age
Fruity Semi-Sparkling Wine Drinks
These New La Fiesta Sparkling Wines are Fun and Fruity
Museum-Inspired Bicycle Garages
This Bicycle Storage Station in the Netherlands is Ultra-Modern
Jungle Leaf Printed Sneakers
adidas Introduces a New Design Iteration of the Ozweego Sneaker Model
Cancelled Baby Shower Sweepstakes
Allswell is Making Up for Baby Showers Disrupted by Quarantine
Citrus-Infused Prepackaged Smoothies
The Naked Zing Drinks from Naked Juice are Tartly Finished
Virtual Olympian Events
Airbnb, IOC & IPC are Hosting a Virtual Olympics-Inspired Event
Branded Podcast Series Launches
Kraft Heinz Created a Podcast Series Named 'Table Stakes'
24-Hour Live Fitness Portals
Find Fit People TV Offers Live-Streamed Fitness Classes and More
Vibrant Chunky Sneaker Models
SANKUANZ Launches a Captivating Sneaker for the SS20 Season
Humurious Mac-and-Cheese Giveaways
Velveeta Launched the #OneShellOfAPromo Campaign
Artist-Designed Gin Bottles
Bombay Sapphire's Hebru Brantley Bottle Supports a BLM Chapter
Smart Swim Goggles
SwimAR Created a Holographic Display Attachment for Swimming Goggles
Streamlined Mental Health Benefits
Modern Health Makes Mental Health Coverage More Accessible
Small Business Employer Insurance
Collective Health Offers Comprehensive Benefit Plans
Women's Basketball League Bubbles
WNBA Resumes Its Season at the IMG Academy
Live Streaming Partnerships
Twitch and Entercom are Partnering to Host Live Video Streams
BLM Social Media Filters
The Conversationalist Launch an AR Filter to Support Black Lives Matter
Voice-Activated Gas Payments
7-Eleven's Service Lets iPhone Users Use Siri to Pay at the Pump
Money-Rewarding Walking Apps
LifeCoin Pays Its Users for Each Step They Take While Using the App
Pastry-Inspired Summer Sneakers
Maha Amsterdam and Vans Join Forces on the Classic Footwear
Flexible Family Benefits
Stork Club Offers Flexible Maternity Care and Family Planning Options
Isolated Soccer League Games
The MLS Bubble Hosts Teams and Takes Place in Orlando, Florida
Women-Empowering Sports Ads
ASICS' Her Heritage Collection is Inspired by Generations of Women
Empowering Diving Films
Patagonia's 'Lessons From Jeju' Film Stars Freediver Kimi Werner
Tri-Tonal Sporty Shoes
Nike Launches a New Iteration of Its Signature Air Max 90 Shoes
Simplified Insurance Quote Platforms
Insurdinary Breaks Down Cost And Coverage in Minutes
Summertime-Ready Tonal Sneakers
HUMAN MADE's Heart Shoes Boast a Vibrant Palette for SS20
Soccer-Themed Branded Documentaries
New Balance Launched a Docuseries Named 'Football's Next Wave'
Sleep-Supporting Preemie Diapers
Pampers' Ultra-Absorbent Preemie Swaddlers Minimize Disruptions
QSR Loyalty Programs
Taco Bell Recently Launched a Loyalty Program Named Taco Bell Rewards
Point-Giving Banking Cards
Point Debuts New Challenger Bank with Rewards on Debit Card Purchases
Redesigned Sports Apps
The Fox Sports App Was Updated with More Features and Extra Camera Angles
Ultra-Thin Cheesy Crisps
RITZ Cheese Crispers are Full of Cheesy Flavor & Satisfying Texture
Multiculturally-Minded Haircare Brands
DIZZIAK Offers Ultra Moisturizing Inclusive Hair Products
Diversity-Focused Sports Leagues
NBA Players Will Be Allowed to Wear Social Justice Statements
Ultra-Durable Technology Glasses
The Corning Gorilla Glass Victus Offers Impressive Resistance
Women-Honoring Sporty Campaigns
Nike's One Day Campaign Imagines a World of Equality
Pandemic Insurance Coverage
The Bank of Baroda Now Offers COVID-19 Sickness Insurance
Cooling Undereye Pens
Sisley Paris' Black Rose Eye Contour Fluid Boosts Microcirculation
Diversity in the Beauty World
Ashley Rudder and Courtney Danielle Discuss Diversity in Cosmetics