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Gamified Exercising Video Series

Sciplay & Craig Ramsay Launch the Fitness & Slots Youtube Channel

— July 7, 2020 — Lifestyle
The exciting Fitness & Slots exercising series takes cues from SciPlay's mobile casino gaming hits. The accessible experience is done in partnership with fitness influencer and Bravo star Craig Ramsay.

Launched on the YouTube platform, those who view the Fitness & Slots will be able to participate in weekly challenges. The goal of the exercising series is to "boost viewers' health and mood." Launched during the COVID-19 lockdown, this venture helps individuals de-stress and adopt a healthier lifestyle through physical movement. Craig Ramsey has been playing SciPlay's mobile games for years—from Bing Showdown and Jackpot Party to 88 Fortunes and more. He has developed various exercise programs that complement the games and through this collaboration with SciPlay, this particular gamified fitness method receives more traction and is able to inspire individuals.
Trend Themes
1. Gamified Exercising - The Fitness & Slots video series combines gaming and fitness to create a gamified exercise experience.
2. Mobile Casino Gaming - The partnership between SciPlay and Craig Ramsay brings the addictive and engaging nature of mobile casino gaming to the fitness industry.
3. Health and Wellness Gamification - The Fitness & Slots series demonstrates the potential of gamification to motivate individuals to adopt healthier lifestyles and engage in physical movement.
Industry Implications
1. Gaming - The Fitness & Slots series highlights the intersection of gaming and fitness, creating opportunities for innovative gamified fitness experiences in the gaming industry.
2. Fitness - The collaboration between SciPlay and Craig Ramsay showcases the potential for gamified fitness programs to revolutionize the fitness industry and attract new audiences.
3. Wellness - The Fitness & Slots video series promotes a holistic approach to wellness, opening up possibilities for integrating gamified fitness into the wellness industry.
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