Adi Dassler is credited by many for changing the position of marketing in athletics through his brand, Adidas.
He was at the forefront of getting athletic sponsorships and obtaining ad placement. His baby, Adidas, is still going strong even now after his passing.
The following cluster explores Adidas innovations from inventive marketing to sweet covetable shoes.
Implications - Adidas is a brand that carries a large market share in the sector of athletic apparel. Major brands are constantly reinventing their product in an effort to continue to stay current with their audiences. Innovations such as limited-edition sneakers and Olympic branding are great examples of sneaker companies recognizing the need for change within their targeted audiences.
38 Adidas Innovations
38
Stormtrooper Sneakers
Adidas Teams With Star Wars For Clothing Collection
37
Adidas Embraces Graffiti
7 Top Graffiti Artists Commissioned to Plaster Subway
36
Footwear and Driving
Adidas & Porsche Design Footwear
35
Supercar Spring Shoes
Bounce:S Trainers by Adidas Porsche Design Help You Jump
34
Sporty Fashion
Adidas Originals Denim by Diesel
33
Vertical Soccer
Adidas Billboard Comes to Life
32
The Adidas Football Cathedral
31
Adidas Originals
NBA Superstar Footwear Collection
30
Relaunching Iconic Shoes
Adidas Marks 60th Anniversary With the Return of 3-Stripe Sneaks
29
'Star Wars' Sneakers
From Darth Vader Boots to Adidas 'Star Wars' Pack
28
Olympic Branding
Adidas Ad Features Sui Feifei
27
Celebrity Sneaker House Parties
Adidas Originals Commercial
26
Shop of the Future
Adidas "mi Innovation Center"
25
Customizable Hi-Tech Soccer Shoes
Adidas F50 TUNiT
24
Adidas Launches Store With The Help Of Ducks
23
Adidas Celebrates Originality
Targets YouTube, Facebook, Collaborates with Diesel
22
BBQed Shoes
Adidas Window Display Suggests Eating Old Soles for Dinner
21
Classic Logo Mods
Kazuki Kuraish Jolly Roger for Adidas ‘Originals by Originals'
20
Athletic Couture
Adidas High Fashion
19
Movie Themed Shoes
Adidas Hellboy II Sneakers
18
Soccer Player Hairdos
Adidas' Africanized Confederation Cup Campaign
17
Diamond-Studded Sneakers
Adidas Celebrates 60th With $800 Pair of Superstars
16
Cityscape Sneakers
Adidas ZX700 Gets Edgy With an Urban Flair for Your Feet
15
Runway-Worthy Athletic Shoes
Jeremy Scott for Adidas
14
Deconstructed Sneaker Art
Adidas and Lifelounge "All Day I Dream About Sneakers"
13
Virtual Shoe Fitting
Adidas Lets You Test Shoes Without Trying Them On
12
Formal Gymwear
Jeremy Scott's Adidas Line Features Frills, Tails and Tracksuits
11
4th of July Footwear
Adidas Micropacers Celebrate '60 Years of Soles and Stripes'
10
Electric Green Sneakers
Adidas Originals Electro Pack Celebrates the Springtime
9
Zipper Stripe Sneakers
Adidas Nizza Hi Zip Adds a Pop of Neon Color and Texture
8
Leopard Print Sneakers
Vulcanized Boot from Adidas Oringinals by Originals Originals Kazuki
7
Adidas Originals Spring/Summer Campaign
6
Viral YouTube Ad
How Adidas Earned its Stripes
5
DIY Virtual Music Fest
Adidas Originals Festival
4
Silver Sneakers
Adidas 25th Anniversary Shoe
3
Stella McCartney Joins Adidas To Release New Fashion Line
2
SUV-Sized Shoe Sculptures
Adidas Originals Left-Right Project
1
Olympic Branding II- Adidas 2008 Olympic Ads
Related Ideas
Dynamic Chunky Branded Sandals
adidas' Adilette 22 XLG Silhouette is Secured by a Heel Strap
Seasonal High-Performance Sneakers
The Adidas NMD_S1 Now Comes in Understated Color Options
Minimalist Clog-Like Sneakers
adidas Just Released Its New adiFom Superstar Shoes
Iconic Nylon-Covered Sneakers
The Adidas Samba OG Has Been Shown Off in Two New Options
Brand-Honoring Staple Bold Footwear
Dr. Martens' 14XX Blends New and Retro Brand Themes
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Activewear-Branded Camera Concepts
This Leica x Adidas M Camera by Thiago Botelho is Analog
Futuristic Designed Lifestyle Sneakers
adidas Releases Y-3 Itogo in Japanese-Inspired Aesthetics
Street Style Training Sneakers
The Adidas Y-3 Running Collection Includes Four Styles
90s-Inspired Bulky Skateboard Sneakers
adidas Presents a Look at the Retro Stan Smith XLG Shoe
Retro Sporty Luxe Accessories
adidas Presents a New Series of Nostalgic Retro Accessories
Soda-Collaborative Dynamic Sneakers
Shaquille O’Neal Presents a Special Shaq Attaq with Reebok
Sneaker-Inspired Slide Sandals
The New Adidas adiFOM Adilette Slides Have a Covered Toe
Camo-Patterned Collaborative Sneakers
BAPE and adidas Originals Join on a Sneaker Model
Sporty NFT Wearables
Adidas Originals Debuted a Collection of Blockchain-Based Virtual Wearables
Stealthy Collaborative Sneaker Designs
adidas Joins Y-3 on a Special Y-3 Stan Smith Silhouette
Subtly Remixed Classic Shoes
adidas Reimagines Its Superstar XLG Footwear Model
Dipped-Aesthetic Canvas Sneakers
Humanrace and adidas Launch a MAUBS NMD S1 Sneaker
Plastic-Heavy Fashion Campaigns
Anonymous Club and PUMA Debut a New Collaboration
Platform Layered Collaborative Sneakers
atmos and adidas Present a Tonal Gazelle Bold Sneaker
Detail-Oriented Retro Sneakers
Footpatrol Launch a Version of the adidas Originals Campus 80s
Formal-Ready Collaborative Footwear
CLOT and adidas Join Forces on a New Sneaker Model
Vibrant Distressed Shoe Silhouettes
Converse and ADER ERROR Launched a Second Collaborative Drop
Summery Collaborative Lifestyle Sneakers
KITH and adidas Continue to Grow their Range of Sambas
Collaborative Chunky Skate Sneakers
always do what you should do Joins adidas on the Superstar
Collaboration Automotive Footwear
The Adidas X Crazyfast Bugatti is Speed and Precision-Focused
Floral-Adorned Sporty Clogs
adidas and Stella McCartney Expand with a Clogs Silhouette
Responsive Eco-Conscious Sneakers
The Adidas X_PLRBOOST Shoes are Comfy and Stylish
Luxury Technical Clothing Lines
Y-3 Embraces Performance-Driven Fabrics and Luxury
Social Account-Joined Sneaker Models
Hartcopy Joins adidas on a Collaborative HW Army Sneaker
Tracksuit-Inspired Sneakers
Reebok & Market Debut Revamp Club C 85 and Classic Leather Sneakers
Vibrant City-Honoring Sneaker Packs
size? and adidas Originals Launch a London Pack
Retro Minimal MInimal Sneakers
adidas and Sean Wotherspoon Designs a New Orketro Sneaker
Cardboard-Inspired Breathable Sneakers
adidas Introduces the Samba Cardboard Sneaker Model
Sporty Dynamic Elevated Fashion
Ottolinger and PUMA Unveil its Latest Designs for FW23
Ivy-Inspired Sneaker Collections
Bodega, BEAMS, and adidas Team Up for Ivy-Inspired Sneakers
Dynamic Spring-Ready Sportswear
Haider Ackermann Joins FILA on a New Collaborative Capsule
Elevated Collaborative Football Shoes
adidas and Notitle Join Forces on the Samba Sneakers
Collaborative Panelled Sneakers
Mita Joins adidas on a New Iteration of the Samba Sneaker
Collaborative Textual Patchwork Sneakers
atmos Japan and adidas Join on the New Gazelle 85 Shoe
Avant-Garde Dynamic Footwear
Rick Owens and Dr. Martens Join Forces on a Range of Footwear
80s Football-Inspired Collections
Admiral Sports Introduces the Team Dressers Collection
Artistic Caged Heel Sneakers
The Y-3 Runner Adidas 4D Halo Has a Continental Rubber Outsole
Activewear-Branded Smartphones
The Conceptual Adidas FOG Phone Highlights the Three Stripes Logo
Innovation-Forward Running Shoes
The adidas SWITCH FWD Boasts Enhanced Performance
Packaging-Inspired Footwear Designs
adidas Introduces the Unique Box Shoe Through its App
Minimally Designed Lifestyle Shoes
adidas Unveils a Close Look at its Recon Pack of Stan Smiths
Heritage-Inspired Spike-Free Golf Shoes
The Adidas MC87 4D Spikeless Golf Shoes are Modern
Leathery Black Sporty Fashion
adidas and IVY PARK Continue to Work in Collaboration
Customer Loyalty Partnerships
tokenproof and adidas Announce a Strategic Long-Term Partnership
Retro Neutral Tonal Sneakers
Pharrell's Humanrace Designs its Own adidas Samba Sneakers
Stealthy Slip-On Sneakers
adidas Launches Slip-On adiFOM Superstar in ‘Triple Black’ Colorway
Collaborative Outdoorsy Footwear
The adidas x National Geographic Shoe is Performance-Driven
Fire-Inspired Colorful Shoe Collaborations
Gerrit Jacob Works with adidas on a New Collection
Sleek Sporty Platform Boot
adidas Launches a New Superstar Boot with a Slightly Raised Base
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Chunky Elevated Lifestyle Sneakers
adidas Presents a New and Bigger Samba Sneaker Model
Luxury Sportswear Capsules
Adidas Basketball Launches its Debut Luxury Sportswear Collection
West African-Inspired Collab Footwear
Labrum and adidas Join Forces on the Samba Sneaker
Sporting Culture-Inspired Streetwear
La Martina Drew Inspiration from Sports for the Field 85
Ultra-Lightweight Running Shoes
adidas Running Uneils the UltraBOOST Light Sneaker Model
Vibrant Monochromatic Lifestyle Shoes
Pharrell Joins Forces with adidas Once Again on the Sambas
Snakeskin-Detailed Collab Shoes
Wales Bonner's Marathon Capsule Unveils a Patterned adidas Shoe
Colorful Cordoroy Crep Sneakers
Sean Wotherspoon and adidas Launch the Gazelle Indoor
Modern Updated Football Boots
adida Presents the Modernized Tonal Predator 24 Shoe
Whimsical Inflatable Sneaker Concepts
UV-Zhu Uses Daily Objects for His Nike Concept Sneaker
Beer Brand-Inspired Tonal Sneakers
Nike Launches a New Dunk Low in a Heineken Colorway
Dynamic Artful Outerwear Capsule
Moncler and adidas Join on the Art of Explorers Collection
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
Size-Inclusive Activewear Colaborations
The New 11 Honoré X adidas Activewear Range Just Dropped
Minimal Joint Lifestyle Sneakers
JJJJound and adidas Join Forces on a Collaborative Samba
Fashion-Forward Lifestyle Sneakers
Valentino Garavani Unveils a New Pair of Premium Sneakers
High-Fashion Football Footwear
The Adidas Football for Prada Collection Features Three Styles
Creative-Backed Footwear Campaigns
G.H. Bass Introduces Its Stepping Out Campaign
Revived Dynamic Running Sneakers
adidas' Adistar Cushion 3 Gets a New Visual Update by atmos
Creative-Collaborative Custom Sneakers
PHILLLLTHY Designs His Own adidas NMD S1 Sneaker Model
Dynamic Collaborative Sporty Fashion
Advisry and adidas Join Forces on a Capsule for SS24
Vintage Suede-Accented Shoes
Sporty & Rich Debut a New Samba Silhouette in Partnership with adidas
Retro Collaborative Textural Sneakers
Fear of God and adidas Present a Collaborative 86 Lo Shoe
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Italian International Football Jerseys
Adudas Unveils Its Brand-new Football Kits
Sustainable Breathable Sneaker Designs
Sean Wotherspoon Unveils a Hemp Version of the Gazelles
Trendy Metaverse Sportswear
adidas Enters the Virtual World Through a Roblox Collaboration
Dynamic Avant-Garde Stealthy Sneakers
Y-3 Presents the GENDO Sneaker for the SS23 Season
Low-Cut Orchid Sneakers
adidas Launches a New 'One Black Eye' Aloha Super with Mark Gonzales
Pre-Distressed Collaborative Sneakers
Reebok LTD and MACHINE-A Dress Up the Club C LTD Shoes
Metallic Collaborative Football Boots
Lionel Messi Joins adidas on a New Vibrant Leyenda Design
Stacked Base Lifestyle Sneakers
adidas Unveils Another Gazelle Bold Sneaker Model
Sportswear Imprint Art Exhibitions
adidas Originals Presents the Originals Newcastle Exhibition
Luxe Monogrammed Spring Apparel
adida and Gucci Join Forces on a New Capsule for SS23
Avant-Garde Sporty Fall Fashion
Y-3 Presents its Latest Capsule for the FW23 Season
Performance-Ready Sporty Sub-Labels
adidas Sportswear Launches Channeling Modern Themes
Pop Star-Collaborative Sneakers
adidas Joins Forces with Daiki Tsuneta on a Sneaker
Suede Collaborative Logo Sneakers
BAPE and adidas Launch a Second Version of the Campus Sneaker
Organic Sleek Avant-Garde Sneakers
adidas Y-3 Presents New Shoes Inspired by Contra-Natural
Futuristic Minimal Basketball Sneakers
adidas Originals Launches the Crazy Infinity Shoe Today
Slim-Structural Leather Sneakers
adidas Shines a Spotlight at the Country OG Sneaker
Reimagined Lifestyle Sporty Footwear
adidas' Predator Freestyle Adds a Lifestyle Element
Athlete-Collaborative Vibrant Footwear
Lionel Messi and adidas Join Forces to Drop Bright Sambas
Chunky Logo-Adorned Shoes
Thibo Denis Teases Two New Winter Colorways for Dior's New B33 Sneakers
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Vintage Style Collaborative Apparel
adidas Joins Forces with Wales Bonner on Another Collection
Trail-Inspired Luxe Performance Sneakers
DIOR Presents the New Dynamic B31 Sneaker Model
Minimal Lifestyle Golf Sneakers
KITH Unveils a Series of the adidas Samba Golf Sneakers
Collaborative Patterned Active Apparel
adidas Joins Marimekko on a New Capsule for SS23
South Korea-Inspired Vibrant Shoes
Son Heung-Min Joins adidas on a New X Crazyfast Football Boot
Vintage Women's Sportswear
Sporty & Rich Partners with adidas to Launch New 'Campus 80s' Capsule
Reimagined Footwear Releases
The Dr. Martens x ACW* FW22 Boasts an Incredibly Chic Aesthetic
Sleek Classic Leather Sneakers
BAPE and adidas Join on a New Superstar Sneaker Model
Expansive Sporty Spring Timepieces
adidas Originals Presents the SS23 Watch Collection
Celebrity Sportswear Capsules
Adidas Unveils the 'Z.N.E. Collection' for its New Sportswear Label
Crisp Color-Accented Sneakers
Atlas and adidas Work Together on the 'Community First' Forum 84 ADV
Dynamic Streetwear-Informed Footwear
Clarks Originals Joins Billionaire Boys Club on New Shoes
Athlete-Collaborative Leather Footwear
Lionel Messi Presents his Samba Sneaker Collaboration
Deconstructed Contrasting Sneakers
ADER Error Joins Converse on its Own Chuck 70 Sneaker
Earthy Tonal Knitted Sneakers
adidas Unveils a New ULTRA 4DFWD Sneaker in a Wonder Taupe Colorway
Black Tonal Collaborative Sneakers
Fucking Awesome Updates the adidas Originals Sambas
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Soccer-Inspired Lifestyle Sneakers
adidas Unveils its NMD S1 FS That Draw from its COPA Line
Aluminum-Wrapped Sportswear Store
Oshinowo Studio Designs the New adidas Store in Lagos
Retro Archival Chunky Sneakers
adidas Revives Its Harlem Sneakers After Four Decades
Artist-Designed Phygital Sneakers
adidas' Digital Pass Can Be Redeemed for Physical Sneakers
Summery Sporty Platform Mules
adidas Presents its New adiForm Stan Smith Mule for SS23
Athlete-Honoring Sneaker Packs
Reebok Launches the Changing of the Guard Collection
Futuristic Bold Tonal Sneakers
Beyoncé and adidas Present the IVY PARK Top Ten 2000 Sneaker
Collaborative Cyclist-Themed Footwear
END. and adidas Join Forces on the Social Cycling Series
Fashion Collaborative Sneaker Models
CLOT and adidas Join Forces Once Again on a SS24 Series
Minimal Retail Collaborative Sneakers
Dover Street Market Presents a Pair of Muted Samba Sneakers
Collaborative Athlete-Focused Sneakers
ASICS Debuts the Limited Edition Tennis Sneakers with Boss
Collaborative Sporty Exhibitions
The New SPEZIAL F.C Exhibition Highlights adidas Collaborators
Deconstructed Artful Sandals
Craig Green Works Together with adidas on a Unique Sandal
Inclusive Adaptive Basketball Uniforms
Adaptive Sports Northwest and adidas Join on a Capsule
Bright Red Suede Sneakers
adidas Drops the New Aloha Super Chair Fight Sneaker with Mark Gonzales
Sporty Elevated Staple Apparel
The adidas Blue Version Capsule Delivers Ambitious Designs
Avant-Garde Sporty Fashion Apparel
Rick Owens and Champion Continue their Collaboration
Baseball-Inspired Clothing Collections
Daniel Patrick Enters a Collaboration with adidas
Nylon Panelling Bright Sneakers
adidas Originals Unveils a Collegiate Gold Forum 84 Sneaker
Sports Teams-Inspired Sneakers
adidas Unveils New Sneakers Honoring New York Sports Teams
Retro Striking Tonal Footwear
adidas Unveils a Regal Purple Colorway of the Crazy 1