According to an ancient Roman legend, soap got its name from sacrificial Mount Sapo. After animals were sacrificed by fire, rain washed a mixture of tallow and wood ash into the clay soil along the Tiber River. Women found that this made washing easier.
Many modern soaps still use that basic formula, but the sudsy truth doesn’t end there. Some plants have been found to have surfactant properties and are popular with greenies as soap.
Thanks to the clever nature of human beings, the range of ‘soaps’ isn’t limited to the ‘ordinary.’ There is breast milk soap and soap made with precious materials. Soaps can be molded into a variety of shapes and colored to fit every mood, size or application, from tiny hands to birds’ eggs. And that’s before we begin to consider more industrial formulations.
So you don’t work yourself into a confused lather, we’ve put together the following Trend Hunter finds for your cleansing pleasure.
41 Quirky Cleansing Finds
39
Caffeinated Soap Bars
Shower Shock
38
Breast Milk Soap
DIY Beauty Products
37
Soap With Hidden Surprises
"Soap Gifts" Encourage Waste Reduction
36
Bacon Soap
How to Make Your Own
35
Eco-Friendly Laundry Pillow
Detergent-Free Washing
34
7 Unique Soap Dispensers
Truly Bizarre Bathroom Decor
33
Pile of Poop Soap
32
Soap Made of Beer
The Beer Soap Company Let's You Bubble Up With Lager
31
Luxury Laundry Detergents
The Laundress Saves Delicates
30
Beer Bottle Hygiene
'New Soap, Old Bottle' Turns Your Empties Into Eco Dispensers
29
Wedding Soap
Creative Handmade Cake Soap by Winnie Lady Glams Gift Baggies
28
Vintage Hygiene Packaging
Claus Porto Still Makes Soaps Like The Old Times
27
Bad Ass Hygiene Innovations
Ghetto Brand Gun Soap
26
Geeky Soap
PC Mouse Soap
25
Paper Shampoo
Airport Security Safe Hygiene Innovations
24
Ab Slimming Soap
Caffeinated Cleaner Promises Results (Doubtful)
23
Designer Soap on a Rope
The Tom Ford Cleansing Bar
22
Voluminous Soap Hairdos
Extra Strong Priorin Shampoo Campaign
21
Biodegradable Body Cleansers
Brad Pitt Partners with Kiehl's for New Orleans
20
Fake Candy Soap
Mini Gummi Bear Bars
19
Robin's Egg Soap
Gianna Rose Atelier Makes Faux Blue Eggs For Beauty
18
Obama Soaps
‘Hope on a Rope' + Other Bizarre Ways to Get Clean
17
Geeky Hygiene Products
Artisanal iPhone Soap To Suds Up Serious Apple Addicts
16
Caviar Shampoo
'Poo Your 'Do Like The Celebs
15
Mid-Air Computer Mouse
SOAP
14
Holistic Soap Uses Real Silver
Plank's Cor Silver Soap
13
DIY Valentine's Gifts
Customizable Love Letter Panties, Heart Soap, LED Cards
12
Childhood Trauma Shampoo
Head & Shoulders Can't Get These Out of Your Head
11
Bathroom Humor Through Decor
The Giant Nose for Liquid Soap
10
Popsicle Soaps
Ice Cream-Inspired Soapsicles Make Hygiene Fun
9
Gemstone Exfoliants
Amethyst Stone Soaps
8
Sexy Joke Soap
Sperm on a Rope
7
Geeky Hygiene Products
ICQ Toothpaste & Gmail Soap
6
Backfiring Detergent Bans
Spokane Residents Reject Eco-Soap Law, Smuggle Fave Brands
5
Candy-Scented Soap
Lather Up With ‘Confection Soap' Sweet Sudsy Body Treats
4
Detergent-Free Soap
Eco-Friendly Solution for Laundry and Cleaning Comes from Nuts
3
Future Visioning: All Will be i
iDonut, iSwitch, iSoap on a Roap
2
Paper Laundry Detergent
Don't Let Airport Security Stop You
1
Beer Shampoo
Celebrate and Cleanse Like a Champion in the Shower
Related Ideas
Reimagined Hotel Menu Items
Howard Johnson® Introduces the 'HoJo's Original Fried Clam Soap'
Provocative Soda Stunts
Evolution Fresh x Bretman Rock Hosted a Soda-Powered Car Wash
Festive Moldable Soaps
Bath & Body Works' Shapeable Soap Cleanses During Play
Banana-Inspired Shower Products
Soft Services' Buffing Bar is available in Refreshing Green Banana
Gothic Fantasy Film Soaps
Dr. Squatch x Nightmare Before Christmas Collab Embraces the Holidays
Soak-Eliminating Dishwashing Soaps
Fairy Skip The Soak Power Spray Works in Minutes
Witchy Dish Soap Sprays
The Dawn x Wicked for Good Collab Introduces a Fantastical New Scent
Sci-Fi Series Character Soaps
The Dr. Squatch x Stranger Things Collab Features Distinctive Scents
Eco-Friendly Household Cleaning Solutions
Leaf & Mineral Emphasizes Efficacy and Affordability
Sustainable Body Wash Products
neat. Refillable Foaming Body Wash is Arriving in the UK
Oil-Based Foaming Cleansers
Cetaphil Drops the Nourishing Oil to Foam Cleanser Face Wash
Sculptural Soap Collections
OBA by Matias Moellenbach Turns Daily Cleansing into a Tactile Ritual
Mexican-Inspired Body Rituals
Santu's Heritage-Based Body Care Boasts Locally Sourced Botanicals
Three-In-One Cleansing Bars
Savon Du Bois Boasts the Three-In-One Shampoo & Body Bar
Eczema Treatment Bath Kits
The Bleach Bath Kit by Tower 28 Promotes a Solution for Sensitive Skin
Nautical Cartoon Soaps
Dr. Squatch Reprises its SpongeBob Collab with a Patrick Star-Inspired Bar
Natural Cleaning Solutions
Charlie's Soap Expands Its Fragrance-Free Laundry Line to Canada
Convenient Cleaning Product Tins
Nellie's is Introducing Cube Tins for Laundry and Dishwasher Use
Paw-Print Soap Tools
Dinoosh Turns Hand-Washing into Playful Hygiene Practice for Kids
Game-Themed Soap Collabs
Dr. Squatch X Call of Duty Bring Battle-Ready Hygiene to Your Routine
Essential Oil-Infused Detergents
The Surf Joy Infused Fragrance Range Elevates Laundry Day
Tree Scrap Body Washes
Laurel Bath House Mourning Wood Body Wash is High-Performance
Video Game-Inspired Soaps
The Dr. Squatch x Call of Duty Collection Includes Four Products
Playlist-Paired Body Washes
Slate Body Turns Daily Hygiene into a Sensorial Escape
Sugar Cookie Laundry Detergents
Snif's Sugar Coat Everything Wash Makes Laundry More Festive
Refillable Body Wash Products
Bob's Hard Body Wash Offers an Alternative to Bar Soap and Liquids
Vegan-Inspired Body Washes
Dove Partners with On Third Thought for Plant Milk Skincare
Family-Focused Cleaning Campaigns
ECOS Celebrates Life's Beautiful Chaos with Little Messes Ad
Limited-Edition Celeb Bathwater Soaps
Dr. Squatch x Sydney Sweeny Partner for the Bathwater Bliss
Dubai Chocolate Soaps
Whiskey River Soap Co.'s Soap for Dubai Chocolate is Decadently Scented
Anti-Aging Body Washes
Western Republic Body Wash is Formulated with Skincare Ingredients
Clean Beauty Products
Tabor and Olive Provides Trustworthy and Clean Products For Home and Body
Concentrated Liquid Laundry Detergents
Purex Redesigns Its Detergents & Boasts New Scent Boosters
Cream-Based Restorative Body Cleansers
Aēsop Introduces the Eleos Nourishing Body Cleaner
Science-Forward Cleaning Startups
Dirty Labs Expands with a Bio-Enzyme Dishwasher Detergent
All-In-One Soybean Cleansers
The ma:nyo Pure Soybean Cleansing Milk Offers Long-Lasting Moisture
Marshmallowy Laundry Detergents
Dedcool's Dedtergent Mochi Milk Shares a Sweet, Pillowy Scent
Fragrance-Forward Bodycare
Soap & Glory Launched Five Sensorial Mood-Boosting Scents
Bubbly Body Wash Lines
Lux's New Body Wash Range Has a Textures Inspired by Sparkling Drinks
Enzyme-Powered Dish Cleaning Soaps
method® has Launched super shine
Collaborative Water Brand Soaps
Liquid Death x Dr. Squatch Soap is Made with Mountain Water
Waste-Minimizing Household Cleaners
The Grove Co. Spring Collection Has a Special Launch Partner
Gummy Facial Washes
Lush's Sensorial Facial Gummy Sticks to Bathroom Surfaces for Safe Keeping
Natural Men's Cleansing Solutions
Dr. Squatch Introduces Real Soap Body Wash for Discerning Men
Collaboration Fantasy Adventure Soaps
Dr. Squatch The One Ring Rinse Has Volcanic Sand and More
Hypoallergenic Body Washes
Adult Eczema Inspired Tower 28's SOS Rescue + Relief Body Wash
Masculine Refillable Soap Ranges
Bob Refillable Body Wash Launched Men-Targeted Grooming Products
Smart-Compatible Detergents
Persil Designs Smart Series Detergents for Auto-Dose Machines
Savory Body Washes
method Teased Seafood Boil Body Wash on April Fool's Day
Scented Body Cleansers
Evolvetogether Transforms Daily Showers Into Fragrant Escapes
Conceptual Educational Soaps
The Consent Soap Highlights Boundaries Through Physical Interaction
Canned Liquid Soaps
Niul Cosmetics Packages Its Soap in Aluminum Cans
Organic Aloe Vera Soaps
TERRA-TORY Spotlights the Nourishing and Effective Aloe Detox Cube
Botanical Body Cleansers
Native Moisturizing Body Wash Boasts 7% Functional Shea Butter
Coconut-Based Exfoliating Cleansers
Propre Body Care's the Wash is Designed for Daily Use
Gel-to-Foam Facial Cleansers
Dieux's Baptism Gel Cleanser Delivers Deep Yet Gentle Refresh
Sulfur Body Washes
Naturium's New Fragrance-Free Wash Reduces Redness & Cleans Without Over-Drying
Beeswax-Honey Facial Cleansers
Lush's Ultrabland Inspired Three New Natural-Ingredient Products
Food-Based Body Bars
The Hygiene Bank & Goodwash Created The Edible Soap to Expose Hygiene Poverty
Eco-Friendly Hygiene Wipes
FRESHist Debuts Disposable Biodegradable Face Towels
Sensorial Lamington Body Washes
Sundae x Messina Created a Dessert-Inspired Whipped Shower Foam
Ritualistic Bath Soaks
Niteswim's Botanical Bath Soaks Support Life's Changing Demands
Cleaning Product Fragrance Expansions
Clean Cult Introduces New Scents for Its Products
Heritage-Inspired Body Products
Santu Elevates Natural Skincare with Mexican Botanical Traditions
Triple-Action Skincare Scrubs
Dove Men+Care Body and Face Scrubs Come in Three Scents
Seasonal Retailer Soaps
Dr. Squatch Not Santa Soap is a Target Exclusive
Exfoliating Shower Foams
Sundae's Sensorial Exfoliating Body Washes is Infused with AHAs
Luxurious Free-From Body Washes
Method Dream Foam Body Wash Elevates the Shower Experience
Nostalgic Bath Product Lines
Mr. Bubble Unveils Options for National Bubble Bath Day
Buttery Sensitive-Skin-Targeted Soaps
Dr. Squatch Launched the 'Total Moisture Collection'
Free-From Household Cleaners
Cosy Cottage Multi Surface Eco Cleaner is Harsh Chemical-Free
Enzymatic Dish Soaps
Dirty Labs' Bio Enzyme Liquid Dish Soap Helps to Reclaim Hours of Scrubbing
Fragrant Goats Milk Soaps
Fable Rune Spotlights Its Rose Clay & Lavender Goat's Milk Soap
Barrier-Boosting Soap Ranges
Lifebuoy is Evolving from Germ Protection to Science-Led Skin Health
Bubble-Infused Water Faucets
Micro-Bubbles Revolutionize Dishwashing with a New Faucet Technology
Waterless Body Cleansers
Pristine Launches Rinse-Free Body Cleansing Spray Alternative
Playful Children-Focused Sets
Soapen's Soap Pen Trio x Color Wheel Socks are Whimsical and Fun
Gentle Laundry Detergents
Dreft’s Fabric Rinse is a Must-Have for Laundry Perfection
Uplifting Berry Body Washes
Suave's Strawberry Body Wash Features Food-Inspired Ingredients
Wintry Laundry Detergents
Old Saint Wick Everything Wash by Snif Smells Like a Winter Wonderland
Low-Carbon Laundry Detergents
Syensqo Released a Drop-In Sustainable Laundry Surfactant
Botanical-Based Gift Sets
Formulary55 Offers Thoughtful Luxury with the Mother’s Day Soap Gift Set
Theatrical Cleansing Balms
farmacy x WICKED! on Broadway Celebrates a Trusted Makeup Remover
Neutralizing Steel Soaps
Simplehuman's Steel Soap Bar Makes Deodorizing Simplistic
Tallow-Based Body Washes
The Local Revival Tallow & Honey Body Wash is Rich in Oil
Fruity Shower Foams
Allkinds' Whipped Shower Foam is Formulated for Kids & Teens
Lab-Tested Natural Food Washes
EatCleaner Removes Up to 99.9% of Wax, Dirt, Chemicals & Pesticide
Uplifting Sweet-Scented Soaps
Jukebox Launches its 'Just Peachy' Soap Bar
Eczema-Friendly Laundry Detergents
Dropps' Sensitive Skin Unscented Laundry Detergent is Certified
Gentle Cleansing Solutions
SEEN Body Wash Prioritizes Post-Summer Skin Recovery
Festive Film-Inspired Soaps
Dr. Squatch Ninny Scrubbins Soap is Elf-Approved
Nourishing Body Wash Formulas
SheaMoisture's New Body Washes Replenish and Restore
Seaweed-Inspired Soapless Cleansers
Lush's Bara Lawr Cleansing Roll Pays Tribute to Laverbread
Precisely Dosed Cleansing Balms
Carbon Theory’s Grinding Cleansing Balms are Targeted & Hygienic
Prairie Fibre Bioplastics
Saskatchewan Polytechnic & EnviroWay Turned Flax into Plastic
Body Wash Formula Updates
Dove Men+Care’s New Formula Delivers an Elevated Shower Experience
Sustainable Rounded Dish Sponges
Nina Stefanova (Ninavation) Designs the Sun Sponge
Concentrated Laundry Product Lines
Henkel Strengthens the Formulations of Its Offerings
Naturally Derived Hand Soaps
Native Liquid Hand Soap Gently Cleanses and Scents Hands
ACV-Powered Household Cleaners
Sunny Valley Orchard's Products Feature Proprietary Apelnol
Grapefruit-Inspired Goat's Milk Soaps
FABLE RUNE Debuts the Salted Grapefruit Goat’s Milk Soap
Soap-Centric Fragrance Capsules
Studio Nicholson x Perfumer H Blends Textile Craft with Scent
Spiced Pumpkin Laundry Detergents
Snif's Spice Break Everything Wash Has a Spicy Gourmand Scent
Collaborative Soap Sequels
Dr. Squatch x Liquid Death Introduce Dirt Destroyer and Grime Reaper
High-Performance Eco-Friendly Dish Soaps
Ecover Power Washing Up Liquid is Gentle on Skin
Toilet Bowl Cleaner Sheets
Cleancult's Biodegradable Foaming Cleaner Sheets Dissolve in Water
Plant-based Hydrating Foaming Cleansers
Univera's Botanity Makiol Foaming Cleanser is pH-Balanced
Storytelling Celtic Bath Products
The Lush St. Patrick's Day Range Was Co-Created with Employees
Gentle Gel-Texture Cleansers
Omy Lab Introduces the 'Purifying Cleansing Gel'
Elegant Personal Care Collections
The T•L Black Label Cream & Castile Line is Chic and Versatile
Clean-Ingredient Pet Wipes
LIL LUV DOG Launched a First-of-Its-Kind EWG-Verified Pet Wipe
Powder-to-Gel Cleansers
LOoPHA's Hand + Body Powder Wash is Water-Activated & Travel-Friendly
Extra-Sudsy Dish Soaps
Dawn PowerSuds' Trap & Lock Technology Prevents Grease from Spreading
Powder-to-Foam Cleansers
Barbados Cherry Enzyme Cleansing Powder is Rich in Vitamins from Fruit
Sulfuric Cleansing Powders
The Watery Sulfur Pore Cleansing Powder Gently, Effectively Exfoliates
Fine Fragrance Laundry Detergents
Snif's Signature Spin Enhances Wash Day with Musk & Citrus
Spice-Based Skin Products
Bonjou Beauty Unveils New Skincare Powered by Turmeric
Sleek Seaweed-Based Scrubs
Kelp Clothing Produces Seaweed-Based Scrubs for Healthcare Workers
Plant-Based Disinfectant Wipes
CloroxPro™ Launches the New Clorox™ EcoClean Disinfecting Wipes
Coastal-Inspired Personal Care Sets
Formulary 55 Boasts an Alluring Ocean & Oakmoss Scent
Computational Undersea-Inspired Soaps
The Microbi Design Coral Soaps Collection is Ethereal
Specialized Appliance Cleaners
Mighty Clean's Appliance Cleaners Target Washing Machines & More
Sanitary Bathroom Paper Gels
The SATU Laboratory Gel Wipes Provide a Clean Bathroom Experience
Frothy Micellar Cleansers
The Micellar Milk Froth Cleansing Gel Incorporates Goat Milk Saponins
Gentle Low-Foam Cleansers
The Forgiveness Cleanser Continues to Hydrate After Rinsing
Plant-Based Disinfecting Wipes
Biom Disinfecting Wipes are Biodegradable and Quat-Free
Biodegradable Scent-Free Refills
This Complete At-Home Refill Station Kit Eliminates Plastic Use
Hydrating Soap-Free Facial Cleansers
Kiehl's Ultra Facial Barrier-Hydrating Cleanser is Gentle
Mineral-Rich Bath Salts
Gaspard Premier Introduces Bath Therapy as a Botanical-Infused Soak Ritual
Clay Milk Bath Soaks
Terra Beauty Bars Boasts the Restore Coconut Clay Milk Bath Soak
Enzymatic Dishwasher Detergents
Dirty Labs Expands with Bio Enzyme Dishwasher Detergent
Soy-Based Face Cleansers
fresh's Soy Face Cleanser is Plant-Derived and Rejuvenating
Plant-Powered Lavender-Scented Everyday Cleaners
Truly Free Home Debuts Lavender Everyday Cleaner
Award-Winning Hand Soap Lines
Dial Spotlights Its Antibacterial + Hydrating Liquid Hand Soap
Gingerbread-Scented Cleaning Products
Mrs. Meyer’s Holiday Collection Has Warm, Rich Scent Notes
Gardener-Targeted Soaps
The Friendly Soap Gardener’s Soap Bar is Made with a Natural Formulation
Free-From Private Label Cleaners
Nature Grocers Brand Household Cleaners Come in Six Options
Scientifically Proven Natural Skincare
Finally All Natural's Formulas Avoid Fillers & Irritants
Skin-Nourishing Soap Bars
Curie Body Wash Bars Feature Shea Butter, Coconut Oil and Glycerin
Plant-Based Surface Cleaners
The Saje Multi-Surface Cleaning Refill is Packaged in a Glass Tube