Brad Pitt Partners with Kiehl's for New Orleans

 - Oct 22, 2008
References: kiehls & psfk
Brad Pitt’s partnered with Kiehl’s to make a liquid body cleanser that is completely biodegradable. According to the product page on the Kiehl’s website, the formula will completely biodegrade into the earth in 28 days.

Brad Pitt, through the JPF Eco Systems partnership with Kiehl’s, will donate the net profits from the Aloe Vera Biodegradable Liquid Body Cleanser to "Make it Right," which builds sustainable, environmentally-friendly affordable housing for New Orleans victims of Hurricane Katrina.

The Kiehl’s biodegradable body cleanser is Cradle to Cradle certified, which means that it was produced with a minimal-to-negative impact on the environment, and that its packaging is approved for either recycling or composting. Its label features an inscription from Brad Pitt as well as his signature.