100 Modern Knitting Inspirations
From Urban Weaves to Yarn Sculptures
Implications - Regardless of the stereotypical 'grandma' status the craft carries, knitting has hit a younger demographic, especially with the use of knitwear in fashion as of late. Additionally, consumers are looking towards pieces that are cozy and symbolic of warmth and home, which is associated with the idea of knitted items. Companies can use these ideas to market towards their demographic by promoting the feeling of comfort that knitted products carry.