Classically Branded Cannabis Cookies

The Won Der Cookie Branding Features Smiling Art Muses

It's no doubt that consuming cannabis will help to bring a smile to one's face, so the conceptual Won Der Cookies are branded with this in mind. Featuring the smiling faces of portrait muses from the Rijksmuseum, the packaging merges a number of different aspects of Amsterdam culture into a single product.

Many tourists visit Amsterdam to admire the scenery, visit the museums and, of course, patronize some of the city's cannabis cafes. The conceptual Won Der Cookies bring several aspects of the city's iconic selling points into a single product that would make them a funny albeit illegal souvenir to take home.

The cookies are the conceptual design work of designers David Hovhannisyan and Vsevolod Abramov.

Cannabis-infused Food Products
Opportunity for branding and packaging of cannabis-infused food products, merging iconic cultural elements.
Tourist Souvenir Cannabis Products
Opportunity to create cannabis products as humorous souvenirs for tourists.
Art-inspired Cannabis Branding
Opportunity to incorporate art and famous museum portraits into cannabis branding.

Who This Affects Most

Cannabis Edibles
Disruptive innovation opportunity in the cannabis edibles industry, focusing on unique and culturally significant packaging.
Tourism and Travel
Disruptive innovation opportunity in the tourism industry by creating humorous cannabis products as unique souvenirs.
Art and Design
Disruptive innovation opportunity in the art and design industry by merging famous museum portraits with cannabis branding.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 67%
Freshness 8%

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