Vizzy Hard Seltzer, the superfruit-infused alcohol beverage, is celebrating the LGBTQ History Month by donating $1MM to the Human Rights Campaign, an LGBTQ civil rights organization. The new seltzer brand seeks to support HRC's mission to end discrimination against LGBTQ people and plans to work closely with the organization to help create impactful and meaningful programming over the next three years.
Elizabeth Hitch, the senior director for Vizzy Hard Seltzer, commented on the donation, stating: “The $1 million donation to HRC is just the first step Vizzy will take in its commitment to consistently show up for the LGBTQ community. Vizzy was built as a brand that is proud of what makes it different – Antioxidant Vitamin C. These brand values put inclusivity at the heart of our brand DNA which is why we are so excited to make this commitment to the LGBTQ community and HRC.”
Image Credit: Vizzy Hard Seltzer