Bimbo Bakeries has announced the launch of Thomas' Muffin Tops, a new sweet-tasting take on the iconic English muffin. The new product comes in two flavors -- Chocolate Chip and Blueberries and Oats -- both of which come packaged in 10.5-oz boxes. Each box contains six muffin tops in total.
The Chocolate Chip variation delivers eight grams of whole grains per two muffin serving, while the Blueberries and Oats flavor delivers 11 grams of whole grains. As a result, both versions of Thomas' Muffin Tops offer consumers a nutritious breakfast product that is at one time sweet and healthy.
In addition, Bimbo Bakeries has also unveiled that it will be reintroducing its Maple French Toast English Muffins as a limited-time offer.
Image Credit: Bimbo Bakeries
Why This Trend Is Growing
- NUTRITIOUS BAKED GOODS
- Opportunity to develop healthier variations of traditional baked goods that offer consumers both nutrition and taste.
- INNOVATIVE PACKAGING
- Opportunity to create packaging designs that attract health-conscious consumers while highlighting the nutritious benefits of the product.
- LIMITED-TIME OFFERS
- Opportunity to increase sales by introducing new flavors and organizing promotional events around the limited-time release of popular products.
Industries Being Reshaped
- BAKERY
- Bakery industry can seize the opportunity by developing new products that meet the growing demand for nutritious baked goods.
- PACKAGING
- Packaging industry can benefit by introducing innovative designs that communicate the nutritional value of baked goods and help them stand out on shelves.
- FOOD SERVICE
- Food service industry can capitalize on the rising interest in sweet and healthy breakfast options by featuring nutritious baked goods on their menus.
