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Ready-to-Eat Belgian Waffles

These St Pierre Belgian Waffle Products Come in Two Varieties

— September 16, 2023 — Lifestyle
These new St Pierre Belgian Waffle products are crafted with quality and convenience in mind to position them perfectly for consumers to try out this fall.

The product comes in two varieties including Belgian Waffles with Butter and Belgian Waffles with Chocolate Chips, which each come in packs of six individually packed servings. The waffles are ready to eat right out of the pack to support on-the-go snacking occasions, and are also free from artificial colors and preservatives. The products are launching in the UK where shoppers can pick them up for £3.50 for a six pack.

Head of UK Brands at the St Pierre Groupe Lauren Meadows spoke on the St. Pierre Belgian Waffle products saying, “This product launch is exciting for us – it’s brand new to our product range and it’s a new format too, giving real on-shelf standout. More importantly, however, the quality of our Belgian Waffles is second-to-none."
Trend Themes
1. Crafted-with-quality Food Products - The new St Pierre Belgian Waffle products are crafted with quality and convenience in mind, offering consumers a delicious and convenient snack option.
2. On-the-go Snacking - Ready-to-eat Belgian Waffles in individually packed servings cater to on-the-go snacking occasions, providing convenience for busy consumers.
3. Artificial Colors and Preservatives-free Foods - The St Pierre Belgian Waffles are free from artificial colors and preservatives, catering to the increasing consumer demand for clean-label food products.
Industry Implications
1. Food Manufacturing - The food manufacturing industry can explore the opportunity to create more crafted-with-quality food products to cater to consumer preferences.
2. Convenience Food - The convenience food industry can capitalize on the growing trend of on-the-go snacking by offering ready-to-eat individually packed servings for busy consumers.
3. Clean-label Food - The clean-label food industry can seize the opportunity to develop more artificial colors and preservatives-free food options to meet the increasing consumer demand.
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