The world of personal injury claims has of late gained itself an unpleasant reputation, often being associated with a way of making easy money by exaggerating injuries sustained; however, a game called 'Should They Claim?' may change that.
Spencers, a firm of UK solicitors, are the geniuses behind Should They Claim?, which is an interactive activity where the viewer watches a series of YouTube clips of accidents and decides whether each clip highlights grounds for compensation. In some instances, the accident is genuine; while in others they are dubious, often to the extent of being humorous and entertaining.
In creating the game, Spencers is successfully positioning itself as genuine solicitors for genuine accidents and encouraging audience participation in an otherwise touchy subject.
44 Interactive Advertising Campaigns
Last Words Safety Ads
Interactive Digital Paintings
Digital Interactive Poetry
Social Media Psychics
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Spencers Solicitors Launches Game Called 'Should They Claim?'
- By: leewashingtonFeb 2, 2012