Social Media Scuba Masks

The Royal Caribbean SeaSeekers were Created in Partnership with Snapchat

Looking to bring social media under the sea, the Royal Caribbean SeaSeekers are a new scuba mask design that was created in collaboration with Snapchat in order to let travelers snap while they swim. The mask features Snapchat Spectacles that have been incorporated into the design in order to let wearers offer a first-person POV of their time spent under the surface. The mask will enable wearers to record video and photos for up to 30 minutes at a time at depths of up to 150 feet.

At present, the Royal Caribbean SeaSeeker masks have been created in limited numbers and are being tested with professional divers and marine biologists. Royal Caribbean hopes to bring the masks to guests of its cruises in the near future to offer enhanced connectivity for travelers.

Underwater Social Media
Creating connected underwater experiences for the social media generation through wearable technology.
Immersive Travel
Using technology to offer more immersive travel experiences that enable travelers to share experiences in real-time.
Collaborative Wearable Tech
The collaboration between tech companies and travel companies to create unique wearable technology products that add value to the travel experience.

Sectors Adopting This

Travel and Tourism
Providing innovative, technology-driven experiences for travelers and diversifying to appeal to a wider audience.
Wearable Technology
Developing unique wearable technology products in collaboration with other industries to improve user experiences.
Social Media
Creating new opportunities for social media engagement by innovating and integrating unique technology capabilities.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 47%
Activity 70%
Freshness 8%

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