Boozy Baked Good Coffees

Rebel Hard Coffee Berry Crisp Latte is Made with 100% Arabica Coffee

The Rebel Hard Coffee Berry Crisp Latte is a baked good-inspired libation from the Twelve5 Beverage Co. that will provide consumers with a way to satisfy their sweet tooth and more. The drink is made with a malt beverage base that has been paired with the natural flavors of blackberry and blueberry to mimic the taste of the namesake berry crisp. The beverage is mixed with 100% Arabica coffee to make it a cocktail option that will boost energy levels and offer a more complex flavor experience than other refreshments on the market.

The Rebel Hard Coffee Berry Crisp Latte drink features a 5% ABV, and is launched in both singles and in four-packs as a seasonal offering to pick up.

Baked-inspired Libations
Opportunity to develop more drinks that incorporate baked good flavors for a unique taste.
Malt Beverage Base
Opportunity to use malt base as a unique addition to alcoholic beverages for added flavor and complexity.
Cocktail-coffee Hybrids
Opportunity to create new coffee-based cocktails for a more complex flavor experience.

Industries Being Reshaped

Alcoholic Beverage
Opportunity for alcoholic beverage companies to create unique, innovative drinks with unexpected flavor combinations.
Coffee
Opportunity for coffee companies to explore new ways to incorporate coffee into cocktails and other unexpected beverages.
Bakery
Opportunity for bakeries to collaborate with beverage companies in creating baked-good flavored drinks or to create their own alcoholic beverages using their baked goods.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 24%
Freshness 10%