Craft beer is characterized these days by the premium product it offers but also the artistic value of the packaging, which is evident with the new Pure Brewing Knot Murky IPA. The beer features a can that is covered in wood grain complete with a knot in order to convey the collaboration that the beer was created because of with Beachwood Brewing.
The packaging for the beer looks as though it's made from real wood despite being just like the other aluminum cans used for packaging beer, complete with a wood-burned logo on the front. Regarding the beer flavor profile itself, the Pure Brewing Knot Murky IPA is reported to have clean tasting notes and is crafted using Mosaic, Ekuanot and Loral hops.
Wooden Knot Beer Branding
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Meaning-Making Beer Pop-Ups
Geometric Beer Branding
Hazy IPA Beers
Temperature-Activated Beer Designs